Marketing Strategy

If you’re trying to reach a larger audience with your content, several steps can help you hit the right people. From optimizing your content for…

Social media collaborations benefit influencers and brands in many ways, from increasing brand awareness to allowing influencers to represent the brands they are passionate about.…

Building an influencer marketing program into your brand’s strategy is important in this day and age. With 49% of consumers depending on influencers for recommendations…

As influencer marketing has become one of the most popular forms of online and social media advertising, digital creators and influencers are incredibly sought by…

Although bargain shoppers are always hunting for a good deal, luxury consumers have stepped up their game too.  A look at indexed average order value…

Statistics show 87.2 million shoppers rushed to their favorite store on Black Friday last year, and another 72.9 million made online purchases from the comfort…