IZEA, Author at IZEA Worldwide, Inc

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Resources

Key Opinion Leaders: What Are They?

A key opinion leader (KOL) is a trusted expert in a certain subject or industry. KOLs have the respect of consumers and others in the…

IZEAJuly 17, 2024

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Blog

Beyond Campaigns: Embracing the Shift to Always-On Influencer Strategies

Written by: Jaime Krzos - Senior Strategist at IZEABrands are moving away from traditional one-off campaigns and embracing a new approach: always-on influencer strategies. This…

IZEAJuly 17, 2024

Resources

Teacher Influencers Educating on Social Media

Unsurprisingly, teachers are turning to social media and other online sources to support one another. Teaching is challenging, and social media offers a valuable resource…

IZEAJuly 17, 2024

Resources

Gaming Influencers You Can Work With Today

From gameplay to amusing commentary, gaming influencers use their platforms to excite their audiences with engaging content. More brands are working with gaming influencers to…

IZEAJuly 16, 2024

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Resources

How AI Assistants are Revolutionizing Influencer Marketing

Influencer marketing has proven to be one of the biggest game-changing tools for marketers, earning an average 478% ROI for brands that do it well.…

IZEAJuly 16, 2024

IZEA released the United Kingdom edition of its research report, “Influencers & Amazon 2024,” today. The report is based on U.K. consumer sentiment and examines the effectiveness of influencer marketing on purchasing behavior and its impact on products sold on Amazon.

Press Releases

IZEA Report Finds 91% of U.K.-Based Consumers Who Make Influencer-Driven Purchases Have Done So on Amazon

66% of Respondents Ages 18-29 Say Video Content Influences Their Amazon Purchasing Decisions the Most ORLANDO, Fla. (July 16, 2024) – IZEA Worldwide, Inc. (NASDAQ:…

IZEAJuly 16, 2024

Resources

Top Amazon Beauty Influencers

Amazon sells just about anything, from homeware to clothing to food and beauty. According to IZEA’s Influencer and Amazon Report, 80% of social media users…

IZEAJuly 16, 2024

Resources

Amazon Home Influencers Sharing Their Latest Finds

The decision to purchase from a specific brand or retailer is heavily influenced by influencers, and Amazon is no exception, with 55% of social media…

IZEAJuly 15, 2024

Resources

Insights For Influencers and Brands from TikTok’s Mid-Year Trends 2024 Report

TikTok has predictions you need to hear. By examining creator content, hashtags, and comments, TikTok has taken the pulse of its social community and synthesized…

IZEAJuly 15, 2024

Resources

The Top Brands Succeeding on TikTok

Influencers aren’t the only ones taking TikTok by storm. More brands are leveraging the platform to connect with their audiences. From food to clothing to…

IZEAJuly 12, 2024

IZEA

Key Opinion Leaders: What Are They?

Beyond Campaigns: Embracing the Shift to Always-On Influencer Strategies

Teacher Influencers Educating on Social Media

Gaming Influencers You Can Work With Today

How AI Assistants are Revolutionizing Influencer Marketing

IZEA Report Finds 91% of U.K.-Based Consumers Who Make Influencer-Driven Purchases Have Done So on Amazon

Top Amazon Beauty Influencers

Amazon Home Influencers Sharing Their Latest Finds

Insights For Influencers and Brands from TikTok’s Mid-Year Trends 2024 Report

The Top Brands Succeeding on TikTok

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