Tips for Using FormAI for Content Creation

AI can help marketers create campaigns more effectively, including influencer campaigns. IZEA, a leading influencer marketing platform, has recently launched FormAI, a powerful, easy-to-use tool that can help you easily generate content.

You can sign up right now for free and experiment with its many features. To help you navigate this AI-powered platform, here are some tips to get started:

Get overly descriptive

As with any AI tool, you must give FormAI prompts to generate your image. Prompts are nothing more than a description of the content you want to create. The platform creates your image based on this description, so the more detail you can provide, the better.

Take a look at the short prompt entered into FormAI and the results it produced.

Prompt: A picture of a woman on an outdoor slide.

While the images generated do fit the description, the images are fairly basic.

You can control many aspects of the photo by providing more information. Here’s a look at a revised prompt with more detail:

Prompt: A 40-year-old blond mother slides down an outdoor slide at a playground, holding her toddler daughter in her lap who is holding a teddy bear and laughing. It should look like a real photo. The mood is happy and light.

As you can see, the longer, more descriptive prompt gives you more creative control.

When creating an AI prompt, consider describing the following:

People: How many? How old? What do they look like?
- Get specific; you can describe a person’s outfit and even hair, lip, and eye color.
Product: What does it look like? What color? Is there text on it?
Product setting: Is a product sitting on a table? Or is it on a tree stump in the jungle?
Accessories: Are people holding something? Wearing something specific?
Season: Is it a chilly fall day? A hot summer night?
Setting or backdrop: What’s in the background? Indoor or outdoor?
Mood: Are people happy? Is the tone sad?
Artistic looks: What do you want the content to look like? A real photo? A drawing?

Use Prompt Builder to change your images

While it’s fairly easy to describe the content you’d like to see, understanding technical and artistic settings can be tough. For example, you could ask AI to create an image using the Trompe L’oeil art style, but that style isn’t necessarily common knowledge.

FormAI takes the guesswork out of technical and artistic jargon and allows you to review preset prompts and add them to your description.

So, for example, using the Prompt Builder, the earlier image shifts from a natural-looking photo to an anime by clicking “anime” from a list of preset artistic styles.

With the Prompt Builder, you can experiment with different looks without having an extensive art or design background. Simply pick a prompt and try it out.

Remix an existing photo

Aren’t sure where to get started? Visit FormAI’s Community Showcase. In this gallery of AI-generated images, you can get inspiration. Click on photos and read the prompts to get your juices flowing, or borrow an image from the gallery and make it your own with Remix.

Take a look at this image from the Showcase:

You can pick this image and Remix it or alter it. You’re given the prompt that generated the image, which you can change.

Here’s the existing prompt that created the watermelon-centered image:

Lady wearing a well-fitted cocktail dress with watermelon move motif background, short dark hair, big eyes, and red lips Bëttý boop hyper-realistic, the image captured on a DSLR, 35mm camera lens, photograph, hyperrealistic art style, photorealism art style, octane.

Here’s the updated prompt and resulting image:

A brunette woman with short hair wearing a well-fitted yellow cocktail dress and soft makeup with a fancy glass of wine in her hand. The background is black with twinkle lights. Hyper realistic.

Create a social media post to accompany your images

If you plan a social media influencer campaign, you can ask FormAI to create the text for the post. Let’s say you’re a marketer for a local vineyard, and you’re looking to promote your new Amber Wine to an affluent crowd. You’ve already created a picture you like (of the woman above in her yellow dress holding a glass of wine), and now you need the text to add to it.

Give FormAI a description, and it will write the post for you.

With a prompt of:

Write a post that encourages people to try our new amber wine. It’s low-calorie, tasty, and perfect for elegant parties.

This is the suggested text that an influencer could use:

Just tried the new Amber Wine, and I’m absolutely in love! 🍷 It’s low-calorie, but don’t let that fool you – the taste is divine! Perfectly balanced, it’s a great addition to any elegant party. Give it a try; you won’t regret it! #AmberWine #LowCalorie #PartyPerfect

FormAI can help you produce images, write text, and even create Talking Portraits. As a brand, you can use the platform to create inspirational content to share with influencers or work together to create content on the platform that an influencer can share.