Canada is home to a growing roster of talented influencers shaping trends across industries, from fashion and beauty to wellness and lifestyle. These creators bring a unique perspective to their content, reflecting the diversity, creativity, and innovation of Canadian culture. For marketers, Canadian creators present a fantastic opportunity to connect with engaged audiences in specific regions or across the country. Whether launching a new product, running regional campaigns, or targeting a global audience with an authentic Canadian voice, partnering with these influencers can enhance brand visibility and trust. In this post, we spotlight some of the top up-and-coming Canadian influencers who are helping brands make meaningful connections with their audiences.
Canadian influencers to look out for
Paul Bissonnette
Posting as Biznasty, this retired hockey player posts about hockey for almost 532K followers. He also shares his projects, such as his podcast and his experiences as a co-founder of the alcohol brand Pink Whitney.
Sasha Exeter
Sasha is a fitness, lifestyle and fashion influencer with many ideas about improving performance and personal style. She has 154K Instagram followers who see her routines and outfits.
Camille Leblanc-Bazinet
This Olympian has been named the Fittest Woman in Canada and is one of our top fitness influencers with 1.2 million Instagram followers. The mom, wife, chemical engineer and athlete shares her active lifestyle.
Lauren Chan
Lauren shares serious and chic take on the latest fashion and beauty trends. Her inclusive fashion content and focus on mental health have helped her land over 96.9K followers on Instagram.
Erica Cook
This Calgary influencer shares fashion and design content with a Western Canada flair. Her interest in interior design keeps her feed fresh and showcases her incredible talent for styling.
Gabrielle Lacasse
Montreal blogger Gabrielle runs a bilingual blog featuring Canadian and European fashion trends and an artful, chic approach to urban life. She has more than 50.3K followers on Instagram.
Kim Newport-Mimran
Kim is the founder and lead designer of the Canadian label Pink Tartan, Tilley Sport and the Cultural Goods Gallery. Her Instagram feed includes her designs, inspirational material and life in general for more than 14.5K followers.
Musemo Handahu
Musemo covers fashion and style for her 106K followers on Instagram. She isn’t afraid of bright colors or new designers, which makes her feed consistently engaging.
Jennifer Pallian, BSc RD
Jennifer is a registered dietician in Vancouver. Her blog and Instagram cover food in all its glory, emphasizing family dinners and weekly shopping plans.
Nyla Free
Here, you’ll find modern, clean interior design. Nyla Free’s 21K Instagram followers can get great ideas from this fresh feed.
Samantha Pynn
Samantha posts gorgeous photos with excellent interior design, tableware and special occasion ideas. Scrolling through her feed is a real treat for her over 51.8K Instagram followers.
Savvy New Canadians
This financial blog, X and Instagram feed is run by Enoch Omololu, an immigrant who offers financial information.
I spent the last 14 months working on the most practical comprehensive investing course for beginners in Canada (imho 😉). It has everything you need to become a confident DIY investor. Check it out here: https://t.co/MZrwOcRZVI pic.twitter.com/8KrWvg7kZp
— Enoch Omololu (Savvy New Canadians) (@SavvyCanadians) January 29, 2024
Kirsten Wendlandt
Kirsten is a Montreal-based travel influencer who has transformed her Instagram into an ultimate travel guide for 77.7K followers. She shares hotel recommendations, epic spas, and delicious restaurants.
Jenelle — nellecreations
Jenelle uses her Instagram feed to share content about relatable routines as a mom. She has 76K followers.
Jamie Watt
Jamie is a Canadian who showcases his talent for interior design through his brand and curated lifestyle studio, Five Studios, and his unique take on lifestyle content for more than 78K followers.
Vanessa Cesario
Vanessa is an up-and-coming Canadian influencer who shares her passion for fashion on Instagram. She showcases her style and features popular brands and modern photography for 24.6K followers.
Melody Charlie Photography
First Nation Photographer’s 15.5K followers see scenes of Canada’s Aboriginal communities. She’s a professional photographer and member of the Ahousat First Nation on Flores Island, British Columbia.
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