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Why Younger Generations Favor Digital Platforms Over Traditional Media Two young teens smile and look at a phoneResources

Why Younger Generations Favor Digital Platforms Over Traditional Media

Marketers targeting younger generations gleaned valuable insights from a recent MTM survey focusing on viewer preferences for digital platforms over traditional ones. The majority of…
IZEA
IZEANovember 18, 2024
The Rise of Social Shopping: How Social Commerce Has Evolved A person shops on their cellphoneBlog

The Rise of Social Shopping: How Social Commerce Has Evolved

Written by: Alexis Andreasik - Head of Strategy at IZEASocial media has transformed from a discovery tool to a full-fledged shopping platform, allowing users to…
Alexis Andreasik
Alexis AndreasikNovember 15, 2024
Millennial Influencers You Need to Know for Lifestyle Inspiration Resources

Millennial Influencers You Need to Know for Lifestyle Inspiration

Born between the early ‘80s and late ‘90s, millennials are tech-savvy, independent adults who enjoy sharing their lives on social media. Since their teen years,…
IZEA
IZEANovember 15, 2024
IZEA Reports Q3 2024 Revenue of $8.8 Million A woman works on her laptopPress Releases

IZEA Reports Q3 2024 Revenue of $8.8 Million

ORLANDO, Fla. (November 14, 2024) - IZEA Worldwide, Inc. (NASDAQ: IZEA), a premier provider of influencer marketing technology, data, and services for the Creator Economy,…
IZEA
IZEANovember 14, 2024
Influencer Paid Collaboration Scope Examples: A Comprehensive Guide for Effective Partnerships A woman holds a phone, showing her flatlay of makeup products and a handbagResources

Influencer Paid Collaboration Scope Examples: A Comprehensive Guide for Effective Partnerships

As younger generations become more weary of traditional advertising, it’s becoming more complicated—and expensive—for brands to reach their target audiences on social media. However, paid…
IZEA
IZEANovember 14, 2024
Influencer Marketing for DTC Brands: Strategies to Boost Your Brand A woman holding a box and smilingResources

Influencer Marketing for DTC Brands: Strategies to Boost Your Brand

Influencer marketing continues to be a valuable tool for brands, with sponsored content spend predicted to reach $8.14 billion by the end of 2024, according…
IZEA
IZEANovember 14, 2024
IZEA Research Finds People Trust Influencer Marketing Over Traditional Advertising IZEA Worldwide, Inc. (NASDAQ: IZEA), the leading influencer marketing company empowering the Creator Economy, today released the fourth annual “Trust in Influencer Marketing” report. Based on U.S. consumer sentiment, the report reveals critical shifts in how people trust, discover, and engage with brands through influencer marketing.Press Releases

IZEA Research Finds People Trust Influencer Marketing Over Traditional Advertising

Consumers are Seeing, Searching, and Shopping Brands on Social Media More Than Ever ORLANDO, Fla. (Nov. 13, 2024) – IZEA Worldwide, Inc. (NASDAQ: IZEA), the…
IZEA
IZEANovember 13, 2024
How to Leverage B2B Influencer Marketing for Healthcare Brands A healthcare practitioner holding a tablet and stylus and a patientResources

How to Leverage B2B Influencer Marketing for Healthcare Brands

Influencer marketing has long been a key strategy for B2C brands, but its effectiveness and cost efficiency have also made it increasingly popular among B2B…
IZEA
IZEANovember 13, 2024
Influencer Sisters Creating Content Together Two Black women standing next to each other and smiling; they are wearing black pants and one has a white tank while the other has a yellow tank. Both have curly hair.Resources

Influencer Sisters Creating Content Together

There’s something truly captivating about influencer siblings who join forces to create together. Meet the dynamic duos and talented trios of sisters taking the digital…
IZEA
IZEANovember 13, 2024
Military Veteran Influencers Sharing Their Stories A military veteran and her family sit on a coach and hug while smilingResources

Military Veteran Influencers Sharing Their Stories

Military veterans bring a range of experiences and inspiring stories to their followers, whether it’s motivating others to overcome tough situations or showing what life…
IZEA
IZEANovember 12, 2024
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