Resources

BrandGraph: How Influencers and Marketers Joined the Spotify Wrapped Craze

December is the time of year to look back and reflect on everything that happened during the year, including the music you listened to. This…

IZEADecember 7, 2021

A person taps a phone screen; an ecommerce icon is to the left.

Resources

Shoppertainment: 7 Tips to Make the Most Out of Social Commerce

As consumers continue to engage more and more with social platforms, they have changed the way they shop, which means a big shift in how…

IZEADecember 7, 2021

King size KitKat bars with a blue background

Resources

BrandGraph: New Influencer Campaign Asks ‘What’s the Right Way to Eat a KitKat?’

Is there a right way to eat a KitKat? It all depends on who you ask. A recent social media frenzy has people debating how…

IZEADecember 6, 2021

Phone screen shows smiling influencer with Tiktok and hashtag icons beside her

Resources

TikTok #ItsYourGirl Trend Is Blowing Up, Here’s How to Leverage It

Have you seen any of the TikTok #ItsYourGirl trend videos? Videos are popping up all over the social media network using an audio clip from…

IZEADecember 6, 2021

Resources

7 Instagram Influencers Who Are Shifting to Video

Instagram CEO Adam Mosseri recently announced that the platform would no longer be “just a square photo-sharing app” but rather was shifting focus to creators, video,…

IZEADecember 3, 2021

a Twitter icon in a holiday candy cane print surrounded by ornaments, ribbons, bells and stars

Resources

Twitter Holiday Data Can Help Brands Create Effective Influencer Marketing Campaigns

Consumers plan to spend about $1,000 over the holiday season this year. The National Retail Federation says spending is on par with last year, and…

IZEADecember 2, 2021

Resources

IZEACares: Adopt A Family 2021

This holiday season IZEACares is giving back by joining Volunteers of America in becoming a sponsor for two families. About Adopt A Family Adopt A…

IZEANovember 30, 2021

Resources

What We Know About Reels on Facebook

In September, Facebook (now Meta) announced the launch of Reels on Facebook. The concept — which provides direct competition to the ultra-popular TikTok app —…

IZEANovember 18, 2021

Resources

How Influencers Can Help with Your Black Friday Campaigns

Getting your brand to stand out is important any time of the year, but during Black Friday, it is even more crucial — and challenging.…

IZEANovember 15, 2021

Resources

Using Nano-Influencers to Boost Your Brand

Working with influencers is an effective way to boost your brand identity, so it makes sense that most brands are looking for bigger-name influencers when…

IZEANovember 12, 2021

Resources

Shoppertainment: 7 Tips to Make the Most Out of Social Commerce

BrandGraph: New Influencer Campaign Asks ‘What’s the Right Way to Eat a KitKat?’

TikTok #ItsYourGirl Trend Is Blowing Up, Here’s How to Leverage It

7 Instagram Influencers Who Are Shifting to Video

Twitter Holiday Data Can Help Brands Create Effective Influencer Marketing Campaigns

IZEACares: Adopt A Family 2021

What We Know About Reels on Facebook

How Influencers Can Help with Your Black Friday Campaigns

Using Nano-Influencers to Boost Your Brand

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