YouTube is an ever-growing platform that is still a great place for creators of all kinds to get started. The way to YouTube’s heart is via its algorithm, just like every other platform. Finding the right content that will bring in views but also stays true to your vision can be challenging. A few tips to create content that will grab viewers attention are:
- Research titles and tags relevant to your niche.
- Create an eye-catching thumbnail.
- See what other creators are doing in your niche.
- Engage with any comments you get and on other YouTube channels.
- Cross-promote your videos on other social media platforms.
- Come up with a schedule and stick to it.
Here are 20 video ideas to get you started on your new YouTube channel. Make sure to tweak them to fit your specific niche and utilize the tips above to make your content even more visible.
- Behind-the-scenes: Share a behind-the-scenes look at your job, your hobby or your day.
- Unboxing of a popular product in your niche: Shoot a video of you unboxing your new favorite camera for YouTube, an exciting new foundation, clothing or a new game for your gaming channel.
- Get to know me Q&A: Ask your Instagram followers or post in your YouTube community tab for questions you can answer. Didn’t get many questions? Look up other Q&As on YouTube and answer similar questions. This will help your audience get to know you and subscribe to your channel.
- Life hacks: You’d be surprised how something that seems simple to you can be life-changing to someone else. Share how you keep your kids organized, quick ways to fold your towels or how to make friends in a new town. The options are endless. Example:
5. Tutorials (these can be simple): Share how to use your favorite electronics, how to fix a sink, how to use a product or anything in between. People are constantly searching YouTube and Google for how to do tasks.
6. Give advice: Advise about a topic you are knowledgeable about.
7. Tell an impactful story: Has something crazy, happy, sad or interesting happened to you? If it applies to your niche, share it on YouTube. Think of first-date stories, words of wisdom from a parent or how a mentor changed your life.
8. House or workspace tours: Share what your house looks like or a room that you’ve updated. Make sure to keep the outside of your house private, though, for security reasons. This content type is especially applicable to home or organization influencers.
Example:
9. Highlight your favorite product or business: Work with a local business or share a favorite product of yours that others may be searching online to find out more about. Many creators begin by sharing reviews of products and services.
10. Day in the life: Share your day as a student, mom, gamer, dog walker — whatever you’re doing on a day-to-day basis. People love seeing an inside look at other people’s lives.
11. Travel experience and/or hacks: It is time to share all of those travel hacks that got you a free night stay somewhere, saved you money or enhanced your experience.
12. Myth bust a popular thought: Talk about a myth you’d like to bust in your niche. These videos can generate an interesting dialogue in the comments. Example:
13. Challenge videos: Challenge yourself to something unique, like a workout program, growing a garden as a beginner, cleaning your room in 30 minutes, not spending any money for a week, etc.
14. Lists (ex: “20 YouTube Content Ideas”): People love lists or step-by-step tools. Share your top content ideas, five ways to wake up early or top three snacks for your kid’s school lunch.
15. ASMR video: If ASMR is something you love, incorporate this into your channel from time to time.
16. Comedy or parody: Do you have a fantastic sense of humor? Create a satire or parody video that fits within your YouTube niche.
17. Collaborate with other creators: You’re not the only beginner. Collaborate with another friend on YouTube or shout out each other’s videos to be in front of two audiences.
18. Mistakes you’ve made: We all make mistakes … why not share some of them? What are some mistakes you made starting your YouTube channel or things you wish you had done differently?
19. Compare two products or ideas: What are two products you use that you can compare? Think of competing skin creams, gaming controllers, cameras, water bottles, coffee, etc. There are many ideas to pull from this topic, depending on what you want to cover.
20. Share your favorites: Share your favorites from the previous month within your niche, like kid’s products, makeup, lifestyle and everything in between.
Getting started on YouTube doesn’t have to be daunting. Pick a few topics, set up your schedule and start creating content. Once you’ve started to make a few videos, make sure to set up a public profile on IZEA’s Marketplace to be noticed by brands looking for partnerships.