Not all well-known weight-loss influencers are fitness models. Some keep it real with their followers and share their relatable struggles to get fit and eat healthily. Influencers now more than ever are changing the narrative and showing that you do not need to be “thin” to be strong and healthy. Follow along as we share the top 15 influencers as they share their paths of discovery and journey to living a healthy lifestyle.
Weight-loss influencers who motivate and inspire
Carter Good
Carter is a weight-loss coach who sensibly dispenses “fitness advice your life doesn’t have to revolve around.” His social media feed is filled with solid tips and information on topics like how long it should take to see results and weight-loss red flags. Carter shares his “before” photos from when he weighed 300 pounds with more than 430K followers.
Liza Marie
Liza went from a size 20 to a size 4 in one year and amassed 624.1K followers on TikTok. She shares her high-intensity interval training and progressive transformation of her body, like this montage of her back changing over time. Inspired fans have access to Liza’s favorite songs to work out to, as well as what she eats in a typical day.
Pippa Campbell
As a functional nutrition practitioner, Pippa offers a science-based approach to weight loss. Although she shares healthy recipes and stays active, much of her focus is on other factors that affect weight-loss challenges, such as parasites, poor sleep, and genetics. It’s worth noting that Pippa has a strong focus on menopause and woman-centered health that more than 55.2K followers enjoy.
Rob Allen
If you follow Rob on Instagram, you know that he helps people maximize fat loss and get stronger without cutting carbs or doing hours of cardio. His 199K Instagram followers get straightforward tips, infographics, and advice on things like portion size and top strength-training exercises for losing fat. Rob is known for helping women over 30 lose fat for good.
Ashley Cates
Ashley offers personal training and nutrition programs and is the author of “The Macro Balanced Meal Method.” Her posts include squat work-outs and meal prep grocery lists. With easy-to-digest infographics and posts on immunity-boosting foods, it’s easy to see why her 74.5K Instagram followers tune in.
Maria Blacutt
Specializing in helping people over 50 become strong and confident, Maria has a physique at age 56 that is inspiring. She posts about her fitness routine but reminds her 90.7K followers not to compare their bodies to others. There are also some posts about nutrition and weight-loss myths.
Felicia Keathley
Losing 140 pounds naturally certainly gives Felicia some credibility as a weight-loss influencer. Her 477K Instagram followers are inspired by her transformation, as are the millions of people who saw her featured on “Good Morning America.” She also posts healthy recipes and exercises.
Lexi Reed
With diet and exercise, Lexi lost 312 pounds in two years. She documented parts of her journey — including her skin removal surgery — drawing 1.1M followers on Instagram. To ensure that all of her followers could feel inspired to exercise, she has shared no-equipment workouts and healthy recipes, as well as her journey through Calciphylaxis. Perhaps most impressive is her persistence to stick to her fitness routine, even after getting injured.
Christen — christennnnn__
As a weight-loss influencer who rose to fame for sharing her “what I eat in a day” vlogs, Christen has amassed more than 202.3K followers. Christen often shares relatable posts of her journey to losing 53 pounds in seven months and keeps her followers entertained with the trendy workout gear and easy at-home meals.
Allie — ahealthierallie
Allie is a weight-loss influencer who focuses on sharing ways to shed some pounds by adjusting your diet in a fun way. She tells her story about losing weight while in a calorie deficit and creates exciting meals that aren’t just the typical veggies. Posts include grocery hauls and tasty snacks. Allie has gained over 271.4K followers on TikTok.
Hope Zuckerbrow
Hope knows all the best tips and advice for those looking to improve their lifestyles. Hope keeps it real and talks about topics like stretch marks and loose skin, what she eats in a day, and her walking pad adventures. Her relatable content ranges from realistic dieting routines to her favorite cozy cardio workouts and has caught the attention of more than 888.4K followers on TikTok.
Tallene Hacatoryan
PCOS dietitian and “Cyster” Tallene uses her platform to help ladies lose weight and reverse PCOS symptoms. While focusing on sharing dairy and gluten-free recipes, PCOS workout tips, and relatable PCOS content, Tallene has collected over 557K followers on Instagram.
Brittany — balancedbybritt_
Holistic health coach and sustainable weight-loss enthusiast Britt has helped women of all ages “lose weight the right way” by focusing on healthy habits and encouraging a strong self-love mindset. With more than 64.9K followers, Britt shares everything from healthy girl habits to adopt to her journey losing 25 pounds in 12 months.
Erica — ericafitlove
While Erica is easily recognizable due to her role a “Biggest Loser” trainer, she also has a strong presence on Instagram with over 630K followers. The weight-loss influencer focuses on all things fitness, mental health, hormones, and more. Her feed is packed with her favorite workout routines that aim to help her followers and viewers feel strongly physically and mentally.
Kara Marie
Popular on TikTok as “your bestie girl,” Kara is a California-based influencer who has used her platform to share her personal journey with weight loss and inspire more than 179.2K followers. Kara often shares her transformation and the happy lifestyle she lives today. Losing 158 pounds had many hardships and Kara fills her feed with motivation, advice, and positive vibes.
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