If you’re an Austin marketer or a resident looking to connect with creators in the area, you’ve come to the right place. There’s no doubt that Austin has become one of the top cities for creative content. On TikTok, many influencers have emerged from all over town. Here’s our list of Austin TikTok influencers to get you started on your search.
Austin TikTok Influencers to Watch
Koko
One of the most popular Austin bloggers on TikTok, Koko is the go-to-gal for Austin with more than 155.4K followers. Her account shares the best food, drinks and things to do around the city. Her travel guides showcase the beauty of the city.
Emily Herren Travis
Emily is one of Austin’s most popular home and lifestyle TikTokers More than 62.9K followers see her home interior style, life updates, and her chic sense of style.
Lee Anne Benjamin
When it comes to Austin fashionistas, Lee Anne is at the top of our list. Lee Anne finds trendy styles that are budget-friendly to share with more than 20.8K followers. Her feed is full of popular Amazon dupes and modern pieces.
Rachel — Rachellately
Rachel encourages over 33.8K followers to share her adventures in Austin. Rachel creates travel guides highlighting the free things to do within city limits and the ones to splurge on. Rachel keeps her feed fresh with seasonal activities.
Taryn Lamb
Taryn is one of the city’s “it girls.” She highlights her modern aesthetics and portrays the city in a new way. Taryn is an avid traveler who documents her worldwide experiences for her 115.7K followers.
Michelle Amoré
Michelle is a beauty and lifestyle influencer and lawyer. Her content has attracted more than 176.8K followers who see her daily work routines, major life events like her wedding and the birth of her new baby, law school diaries, and favorite product hauls.
Eleanor Jane
If you are looking for a detailed Austin travel guide for your next trip or party, Eleanor can help. She has over 35k followers who see the best restaurants, rooftop bars, bachelorette-themed vacations, and popular social activities.
Catherine Lockhart
As a former Sephora employee with a passion for beauty, Catherine shares her best looks with more than 150K followers. The Austin-based influencer shares in-depth tutorials, product recommendations, and life in Austin.
Anthony Jones
Popular on TikTok as “The ATX Drinker,” Anthony shares his love for finding great drinks and exciting bars in the city with more than 22.3K followers. He captures the fun nightlife and rooftop bars in the city. He reviews bars, sharing what to order.
Jarryd Wentzel
Jarryd is a popular Austin lifestyle influencer with 198.3K followers. When he isn’t sharing the city, Jarryd creates hilarious skits that often feature relatable Austin humor.
David Douglass
David is a food influencer in Austin who shares everything from casual meals and restaurants to fancier upscale ones with his more than 16.9K followers.
Influencers:
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