IZEA x Weight Watchers

Weight Watchers partnered with IZEA to reach diverse audiences in four global markets. We activated creators whose real wellness journeys reflected their cultures, routines, and cuisines, making healthy living feel personal, possible, and proven.

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IZEA - Campaign - CPG - Athenos
Athenos

Athenos

IZEA partnered with 10 food creators to showcase Athenos feta as a versatile fridge staple, driving incremental sales and connecting Culture to Cart.
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IZEA - Our Work - Lidl Case Study
Lidl

Lidl

To promote Lidl's digital leaflet, IZEA activated a cross-tier roster of creators, exceeding impression targets by 137% and connecting culture to cart.
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IZEA - Campaign - New York Bakery - Texas Toast
New York Bakery

New York Bakery

To drive Walmart conversions for New York Bakery, IZEA activated creators to share low-stress meal solutions, generating over 308,000 product cartings and an 11.40% sales…
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We manage high-performance influencer marketing campaigns for the world’s leading brands in CPG, Media and Entertainment, Mobility, Technology and more.