Macro-influencers command a fairly large audience of 500K-1M followers. With a big reach and tailored content, these macro-influencers appeal to brands looking to reach a new audience. If you’re ready to launch an influencer marketing campaign, this macro-influencer list is a great place to start your creator search.
Check out our macro-influencer list
Jennifer Messina
Leading our macro-influencer list is Jennifer Messina, a recording artist, LGBTQ+ influencer, and mental health advocate. For her 667.8K TikTok followers, Jennifer shares her newest jewelry addition, gets camera-ready and gives cryotherapy a shot.
Andrea Alayon
Andrea is a fashion, lifestyle and tech vlogger. She’s also a macro-influencer on TikTok, where she unboxes her latest fashion haul and shows how she stays organized with her daily planner.
@andreaalayon ¡Hasta un 85 % OFF! ¡Es ahora o nunca! @shein_official @sheinmex #SHEINgoodfinds #SHEINforall #SHEINcybermonday #haul #haulsale #sheinhaul #haul
♬ SHEINforAll - SHEIN
Lina Noory
Lina is all about fashion, beauty and instilling confidence in others. On TikTok, Lina treats her 806.8K followers to a golden-hued makeup tutorial and invites them to get ready with her as she styles a daytime blazer look.
@lina.noory GRWM: Daytime Blazer Look 💫 #fyp #foryourpage #styletok #tutorial #fashiontiktok Rate this #ootd from 1-10✨ Today’s Affirmation: “I am kinder to myself every day” 🤍 TAG someone who would love this & don’t forget to save the video to refer back to when styling • #outfitinspo #fashion #styletips #outfitideas #grwm #fashionstyle #styling #todaysoutfit #todayslook Outfit Breakdown: You can shop my outfit in my linktree bio under “shop my feed.”
♬ Flowers - Miley Cyrus
Dr. Jackie Walters
No list of macro-influencers is complete without Dr. Jackie, a top-rated Atlanta OBGYN, philanthropist, and cast member on the Bravo reality show “Married to Medicine.” She keeps her followers in the loop by sharing moments from the red carpet and promoting her upcoming public speaking engagements.
Ashley Galvin
Ashley is a Southern Californian yoga instructor who reaches a massive audience with her online classes. For her 548K Instagram followers, Ashley demonstrates her self-practice routine from the comfort of her home and spotlights her latest Vinyasa for backbends class.
Megan Williams
Based in Sydney, Australia, Megan is a model and podcaster passionate about clean beauty and skincare products. For her Instagram followers, who know her better as meganmayw, she shares her top clean beauty tips and behind-the-scenes shots from a photo shoot.
Lauren Giraldo
Lauren is a health and beauty aficionado who’s also a self-described “skincare-obsessed Latina.” Lauren keeps her Instagram followers up-to-speed on her favorite jewelry stores for holiday shopping and a funny look at her morning routine.
Brad Lau
Brad, better known as ladyironchef, is a food writer from Singapore. He is also the founder and chief editor of a food and travel website. Brad is among popular macro-influencers on Instagram and he shares a variety of content, like touching family moments and cool places to eat and visit, like a wizard-themed Singaporean cafe.
Dennis Prescott
Dennis is a chef, cookbook author and the host of Netflix’s “Restaurants on the Edge.” His 617K Instagram followers, to whom he’s better known as dennistheprescott, tune in to see him whip up delectable dishes like mouthwatering meatball soup and a savory seafood tray.
Kiki — theblondeabroad
Kiki is a digital creator and travel blogger who leads all-female tours to exotic spots worldwide. Kiki shares her travel bucket list for the new year and spills the details on one of her favorite global hotel chains.
Garance Doré
Next on our macro-influencer list is Garance, a French author, artist and skin care line entrepreneur. Her Instagram followers tune in to see her top picks for clean skin care products and highlights of her most recent press trip.
Johnny Cirillo — watchingnewyork
Johnny is a New York native and photographer who captures candid photos of real-life NYC street style. His 907K Instagram followers scroll through his page to see the latest winter fashion trends and creative pops of color as styled by everyday people.
Dr. Alena Maze
Dr. Maze is a mathematician believed to be among the world’s first Black Ph.D. holders in survey methodology. On Instagram, she shares glimpses into her home life as a mom and reorganizes her medicine cabinet with enviable efficiency.
Wayne Goss
Wayne is a beauty blogger, makeup artist and entrepreneur. On Instagram, where he’s known as gossmakeupartist, Wayne spills about the best new beauty products to hit the shelves and tests out makeup looks and theories on himself for his followers.
Jessi Malay
Jessi is a pop singer, wife, mother and investor from California. For her Instagram followers, Jessi shares news about her family’s dream home build in Miami and gives a sneak peek into her fitness routine.
Jasmine Cephas Jones
Jasmine, also known as jazzy_joness, is an award-winning actress, singer, and producer who originated dual roles in “Hamilton” on Broadway. On Instagram, she shares stunning shots from her travels and showcases her serious singing talent.
Hannah Bronfman
Hannah is a DJ, author and entrepreneur from New York. She takes her followers behind the scenes of a Japanese head spa treatment and through her typical weeknight workout.
Molly Yeh
Molly is a chef, cookbook author and the host of Food Network’s “Girl Meets Farm.” For her 840K Instagram followers, Molly whips up her favorite Lunar New Year recipes, like steamed carrot buns, and promotes the tasty dishes she’ll be serving on the latest episode of her show.
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