Hospitality Influencers Offering Their Industry Insights

Whether you’re a marketer seeking innovative promotional strategies, or you’re in search of tips to enhance guest experiences, insights into the service industry lifestyle, or the latest in hospitality trends, these influencers have you covered. In this blog post, we spotlight some of the most influential voices in the hospitality sector that marketers and industry professionals should follow for valuable insights, effective tips, and the latest trends.

Influencers in the hospitality industry to follow

Morgan is an Australian culinary star with 1.1M TikTok followers. He’s the mastermind behind the menu at Bistro Morgan Bakehouse, a coffee shop and bakery, and Maven, a popular Mediterranean-inspired restaurant. On his platform, he shares his culinary journey, revealing the ins and outs of being a restaurant owner. He also posts recipes for his culinary creations, such as homemade bao buns and almond caramel cake, showcasing his expertise in many dishes.

With 4.6M followers, Michelle is one of the most popular bartenders on TikTok. Her page blends comedy and real-life scenarios she’s experienced while working at a bar in North Carolina. Some of her videos include reenactments of customers trying to order food after the bar is closed and customers arguing over tips. She also shares recipes for some of her favorite bar drinks.

Kiele is a waitress with a growing community of 3.2K TikTok followers. At her restaurant, she shares how she wears many hats. Besides her waitress duties, she helps out in the kitchen, behind the bar and with the inventory. She also offers her thoughts on tipping culture and is transparent about how much she makes while serving.

Denika is an Australian bartender with 107K TikTok followers. Her “Come to Work With Me” series includes prepping the kitchen, evening service and the different drinks she makes. She shares lifestyle content outside of work, like going to the gym or hanging out with friends.

Cass has built a following of 2.3M on TikTok by posting her experiences as a cart girl at a golf course. She shares her interactions with guests, both the good and the bad, and tips on elevating her cart to attract more customers. Cass is also known to post the occasional beauty or fashion video.

Rob is a private chef based in New York. He has high-profile clients, including fashion businesswoman Jenna Lyons. Along with sharing his gourmet recipes, he shares details of his day as a private chef, from ingredient sourcing to the plating presentation. He has an engaged audience of 926.32K TikTok followers.

Shannon is a travel agent and the owner of her own travel agency. Her page is a resource for those looking to book their next cruise or Disney trip, as well as for those aspiring to become travel agents. She has 117.5K TikTok followers.

Sophia is a lifestyle creator and bartender with 7.9K TikTok followers. She gives her audience a glimpse into her life in Boston and her experiences in the service industry as a waitress and bartender. She often posts playful TikToks at work featuring her coworkers and reacting to various scenarios she encounters at her restaurant.

Erin is an event planner who shares lifestyle content. Besides behind-the-scenes clips of her events, she shares her drink recipes, such as Matcha Martinis and Watermelon Cucumber Margaritas, and her outfit details. She has cultivated a community of 48.7K TikTok followers.

Although she’s a dentist, she has one foot in the service industry with her additional job as a party princess. She provides entertainment for children’s parties, appearing as Princess Jasmine, Moana and Belle. She often shares her interactions with kids at these parties. She has 28K TikTok followers.

Ayea is a beverage cart girl with 73.7K TikTok followers. She vlogs throughout her shifts, sharing her conversations with customers and showing how she makes their drinks. Ayea also plays golf and frequently posts golf-related content.

Becca is a party planner based in Nashville. Her page is a blend of lifestyle, fashion and career insights. She’s planned everything from Galentine’s gatherings to jungle-themed parties to weekend brunches. She has 66.7K TikTok followers who tune in for her party decorating tips and hacks.