Midtier and macro female influencers on YouTube have carved out a significant niche. With their substantial follower counts, authentic content, and powerful influence, they are a force to be reckoned with. Midtier influencers typically have an audience count ranging from 50K to 200K followers. On the other hand, macro-influencers command a larger following, usually between 200K and 500K followers. In this blog post, we will explore the world of midtier and macro female influencers on YouTube, exploring their unique strengths, how they engage their audience, and why brands should consider partnering with them.
Top female midtier and macro-influencers on YouTube
Liz — Eat See RV
Liz teams up with her husband, Dennis, to take her 85.9K subscribers on quite an adventure. The travel vlogger spends her time seeing the world. The Marketplace creator exploring new destinations from her RV and documents her experiences.
Mackenzie Drake
Mackenzie’s content is all about positivity and self-love. Mackenzie embraces her individuality and uses her YouTube channel to encourage her 132K subscribers to practice self-love as well. The Marketplace creator shares beauty and lifestyle content.
Sarah Funk
Sarah is a renowned on-camera host who takes on the Big Apple and entertains her 256K subscribers with her honest guides to the city. From sharing all the must dos and what to avoid during your next trip to highlighting the things not to miss when visiting Central Park, Sarah shares it all.
Ashley Bell— Cuzzo AB
Cuzzo has a unique style of capturing her favorite tasty treats. She connects with her 317K subscribers as she tries viral meals and creates vlogs.
Jenicka Lopez
Since 2013, Jenicka has connected with her audience through her lifestyle and wellness podcast, Overcomfort. Her channel has attracted over 259K subscribers and is a welcoming place to help others build their confidence.
Emily DiDonato
As an American model, Emily has more than 420K subscribers. She shares inspirational messages that empower women and connects with others about emotional, mental and physical wellness.
Samantha Nicole
Samantha embodies the “it girl” vibe as she shows her exciting lifestyle through vlogs. From day-in-the-life and weekly vlogs to Sunday reset posts, Samantha shares it all for her 209K subscribers.
Jadé Marie
Jadé Marie dives into all things skincare, wellness and beauty. Jadé has been a holistic medical esthetician and makeup artist for over 13 years. She posts ASMR spa facials, posts on manifesting and mental health and more.
Jean Watts
Jean creates a variety of content, from beauty and wellness to fashion and lifestyle vlogs. Jean has collected over 321K subscribers by sharing her flawless styles and taking viewers along with her as she travels and attends events.
Sandra — Ttsandra
Sandra takes to YouTube to keep her 61.1K subscribers up to date on the latest and trendy beauty products. She aims to share luxury beauty at a slower pace and has plenty of product recommendations and tutorials.
Amy Lynn Sattler
Amy has a unique and diverse channel. This mid-tier influencer has gained over 50.8K followers by sharing her lifestyle as a mom and wife, home decor, organization, food, gardening, beauty, and more.
Nicole Elise
Nicole has gained the trust of her 95.6K followers with her product reviews, get-ready-with-me vlogs, unboxing hauls, and beauty and lifestyle content. Nicole also shares her experiences as a mom.
Kenna Witnell
Kenna is a cosmetic chemist and beauty brand strategist who brings essential conversations about the beauty community to her channel for more than 208K subscribers. Her channel dives into common misconceptions about beauty products and her product recommendations.
Natalie Barbu
Natalie is an entrepreneur who talks about becoming successful. Natalie is the founder of Rella, an all-in-one management tool for influencers to run their businesses. She shares her advice, encouragement, and insights into content creation with more than 301K subscribers.
Influencers:
Looking to partner with industry-leading brands? Create your free profile today.
Marketers:
The world’s biggest brands trust IZEA. Find which of our self-serve marketing tools or full-service influencer marketing solutions are right for you.