Around 84% of social media influencers are women, but the share of male influencers continues to grow. In our latest State of Influencer Equality report, men earned 21% of deal flow, according to IZEA platform data. Many of those male influencers are fathers who take to social media to share their unique experiences through fatherhood.
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Dad influencers you can work with today
Lex — Daily Parenting
Lex is the founder of the blog Daily Parenting, where he shares helpful parenting posts like guides on how to work from home with kids. This Texas-based influencer shows fatherhood from his point of view, from discipline and relationships to books and product reviews. This dad influencer is willing to work with brands on a sponsored Instagram or blog post.
Chip Leighton
Chip is the creative mind behind “The Leighton Show,” which addresses fatherhood, parenting, and marriage with more than 499.9K followers on TikTok. The Maine-based influencer considers himself an unamusing dad of teenagers; however, his followers disagree. His feed is full of relatable and humorous dad posts that highlight the fun having teenagers can bring.
Chris Lewis
Chris is a micro-influencer, podcaster and dad. His feed is full of his experiences through fatherhood as he shares milestones with his daughters. Chris shares everything from family vacations to college move-in days and even his favorite product recommendations.
Chris Pirillo
Chris considers himself the “Tech Geek Dad,” and more than 30.1K followers on Instagram can see why. He shares his sweet relationship with his daughter and his passion for all things “Star Wars,” 3-D printing, video games, and more. These are bound to reach dad-related audiences and attract kids who love learning about video games and how to build Legos.
Ryan Turley
Ryan doubles as a dad and foodie who uses his platform to not only highlight his love for being a dad to his two kids but also to showcase his talents for creating delicious meals. Ryan focuses on family, food and fatherhood. More than 53.3K followers check out his latest tasty content. When he isn’t sharing his new recipes, Ryan highlights his favorite brands that make his life in the kitchen easier.
Terry Winkles
Known on Instagram as The Roaming Dad, Terry is a single dad of two and a full-time RVer taking his kids on constant adventures. The micro-influencer posts travel guides from the 30 states he has visited with his kids and the national parks they explore together.
Jonathan Young
Jonathan is a father of five with a passion for exploring the outdoors. He posts about hiking, camping and kayaking with his kids in Utah and has earned more than 10.7K followers. He often shares the beautiful scenery he and his kids can enjoy together.
Jimmy
Jimmy is a travel enthusiast with a toddler who loves to explore. The stay-at-home dad takes his toddler everywhere. Jimmy creates detailed travel guides that explain precisely which vacations are toddler-friendly. His creativity and sweet fatherhood content have earned him more than 23.9K followers on TikTok.
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