BJ’s is a discount warehouse club that was started in Massachusetts and mostly operates in the Eastern United States. The club sells everything from groceries to electronics to homeware, and consumers can sign up to be members. BJ’s influencers scour the racks looking for the best deals and products for other BJ’s shoppers. Check out some of these BJ’s influencers and advocates sharing their love for the club and helping other savvy shoppers.
Tip: Check out our Influencers & Discount Clubs 2024 research for insights into how influencers impact purchase decisions at stores like BJ’s.
BJ’s influencers on social media
Tasia Boland
Tasia is your true BJ’s influencer, one of the few accounts focusing only on BJ’s club. Her @bjsdeals account on Instagram has just under 21K followers. She’s an extreme couponer and shares deals at BJ’s and how she gets even better prices by stacking coupons. She also shares her videos on TikTok.
Erin Paz
Erin is the creator behind Top Knots and Little Tots. Her page is focused on being a boy mom and sharing where she loves to shop. She’s partnered with the BJ’s brand to share her favorite finds and why she became a member.
Candidly KJ
KJ uses her YouTube channel to not only capture her appreciation for BJ’s Wholesale Club but also to share her bargain finds with her subscribers. As a mom of three, KJ shares family-friendly foods and products that she finds throughout the store.
Elizabeth — elizabethmaclay
Elizabeth takes to TikTok to share her life as a stay-at-home mom and lifestyle content creator. She often shares her grocery hauls and love for BJ’s through in-store vlogs and product recommendations for her 146.1K followers.
MacKenzie Smith
MacKenzie is a popular foodie on Instagram who has drawn in her 610K followers with her creative takes on delicious recipes. Her mouthwatering content features exactly where she finds the foods to make her recipes possible, including BJ’s.
Kelsey — cathcingupwithkels
As a busy mom, Kelsey is always searching for easy and quick meals to keep her toddler happy and healthy, and BJ’s has just that. Her page features her love for BJ’s groceries, fashion and her lifestyle as a mom for over 187.9K followers.
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