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Why Gen Z Is Embracing Pinterest An open laptop shows Pinterest home pageResources

Why Gen Z Is Embracing Pinterest

While TikTok, Instagram and Snapchat often steal the spotlight when it comes to Gen Z’s social media preferences, there's a platform that has recently been…
IZEA
IZEAFebruary 20, 2024
Clean-Eating Influencers Sharing Healthy Tips on Social Media A woman washes produce at a sink, with a recipe on a tablet next to itResources

Clean-Eating Influencers Sharing Healthy Tips on Social Media

Clean eating has emerged as a trend embraced by health-conscious people worldwide. At the forefront of this movement are clean-eating influencers who inspire their followers…
IZEA
IZEAFebruary 20, 2024
Art Therapy Accounts to Follow on Social Media A woman with paint on her hands holds her palms up and smilesResources

Art Therapy Accounts to Follow on Social Media

Art therapy is a way for people to express themselves healthily. It allows people to dive deep and explore their emotions on a new level…
IZEA
IZEAFebruary 19, 2024
17 Skiing Influencers Tearing Up the Slopes Man skiing on mountainResources

17 Skiing Influencers Tearing Up the Slopes

With an estimated 11.6 million active snow sports participants in the U.S. alone in 2023, it is safe to say that skiing has a big…
IZEA
IZEAFebruary 19, 2024
Nuances of Working with Mega-Influencers and Celebrities Cool man wearing sunglasses poses with neon lightsResources

Nuances of Working with Mega-Influencers and Celebrities

The new Creator Economy has expanded the definition of social media influencers from an elite group of those with the largest followings in the world…
IZEA
IZEAFebruary 16, 2024
List of TikTok Influencers You Can Work With Today A TikTok influencer holding her phone taking a video with the TikTok logoResources

List of TikTok Influencers You Can Work With Today

Over the last few years, TikTok has become one of the most used social media platforms. The app has attracted many different audiences and demographics,…
IZEA
IZEAFebruary 15, 2024
Leveraging Influencer Marketing to Promote Home Appliances A woman in a yellow sweater uses a blender to make a smoothieResources

Leveraging Influencer Marketing to Promote Home Appliances

Navigating the home appliances sector requires innovative strategies and a deep understanding of your audience. Influencer marketing offers an effective way to showcase your products…
IZEA
IZEAFebruary 15, 2024
Influencer Marketing for Cookware Brands: How to Work With Creators An influencer cooks in her kitchenResources

Influencer Marketing for Cookware Brands: How to Work With Creators

The cookware market is likely bigger than you think. Globally, the cookware market is expected to hit $44 billion by 2029, representing an 8.3% increase…
IZEA
IZEAFebruary 15, 2024
Earth Month Campaign Tips and Best Practices Looking up at trees from belowResources

Earth Month Campaign Tips and Best Practices

Earth Month occurs every April, and each year, more than 1 billion people participate in its celebration. It’s a time to raise environmental consciousness and…
IZEA
IZEAFebruary 14, 2024
Meet TikTok’s Mega-Influencers Asian man sits on ledge and poses holding the railing in fashionable red jacketResources

Meet TikTok’s Mega-Influencers

With influencers being such a huge part of social media, many have risen to the status of mega-influencers. A mega influencer is someone with 500K…
IZEA
IZEAFebruary 13, 2024
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  • What is Influencer Marketing
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