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IZEA Worldwide, Inc
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IZEA Report Finds 85% of China Consumers Have Purchased Products After Seeing Influencers Use Them ORLANDO, Fla. (August 22, 2024) – IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of technology, data, and services for the Creator Economy, released the 2024 China edition of its research report, “Trust in Influencer Marketing,” today. The report is based on Chinese consumer sentiment and examines the effectiveness of influencer marketing in terms of consumer trust and engagement.Press Releases

IZEA Report Finds 85% of China Consumers Have Purchased Products After Seeing Influencers Use Them

80% of China-Based Consumers Say They Prefer Influencer Content Over Traditional Ads ORLANDO, Fla. (August 22, 2024) – IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier…
IZEA
IZEAAugust 22, 2024
Instagram Views Metrics Change: What Does It Mean for Brands and Influencers A woman checks her phone, Instagram icon in a yellow-green circleResources

Instagram Views Metrics Change: What Does It Mean for Brands and Influencers

Instagram is making views the primary performance metric across all formats: Reels, Live, photos, carousels, and Stories. As an uber-popular outlet for creativity, Instagram’s content…
IZEA
IZEAAugust 22, 2024
Influencer Marketing Australia Statistics to Guide Your Strategy AustraliaResources

Influencer Marketing Australia Statistics to Guide Your Strategy

Influencer marketing is a growing phenomenon in Australia, much like in many parts of the world. We recently conducted a 1,000-person survey, asking Australians their…
IZEA
IZEAAugust 21, 2024
Brands and Influencers Embracing ‘Brat Summer’ Trend Gen Zers do a TikTok danceResources

Brands and Influencers Embracing ‘Brat Summer’ Trend

If you haven’t heard, it’s brat summer. Charli XCX released her new album, BRAT, in June 2024, and her song “Apple” has become a summer…
IZEA
IZEAAugust 21, 2024
Political Influencers Sharing Their Perspectives on Social Media A woman with glasses and a red top; a white checkmark icon in a blue circleResources

Political Influencers Sharing Their Perspectives on Social Media

Politics shape the world we live in. Whether community members working to revitalize a neighborhood, creators advocating for change or people sharing the latest news,…
IZEA
IZEAAugust 21, 2024
Influencer Marketing to Black Consumers: What Brands Should Know A Black woman smiles as she holds and looks at her phoneResources

Influencer Marketing to Black Consumers: What Brands Should Know

Influencer marketing has become an essential strategy for brands looking to connect with diverse audiences. When engaging Black consumers, it's crucial to approach this demographic…
IZEA
IZEAAugust 20, 2024
IZEA Report Finds 46% of Social Media Users Ages 18-60 Have Changed Their Political Opinions Due to Influencer Content IZEA Insights: Influencers and the 2024 ElectionPress Releases

IZEA Report Finds 46% of Social Media Users Ages 18-60 Have Changed Their Political Opinions Due to Influencer Content

82% of Influencers Plan to Share Political Views Online During U.S. Election ORLANDO, Fla. (Aug. 20, 2024) – IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier…
IZEA
IZEAAugust 20, 2024
Beauty Influencers: The Top 25 You Need to Follow A woman behind a leafResources

Beauty Influencers: The Top 25 You Need to Follow

People love makeup, and they love discovering new products and techniques even more. Whether they're professional makeup artists or self-taught DIYers, the top beauty influencers…
IZEA
IZEAAugust 19, 2024
IZEA Flex Named Best Influencer Marketing Platform in 2024 MarTech Breakthrough Awards ORLANDO, Fla. (Aug. 19, 2024) – IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of technology, data, and services for the Creator Economy, today announced that IZEA Flex has been named the Best Influencer Marketing Platform in the 2024 MarTech Breakthrough Awards. This annual program, conducted by MarTech Breakthrough—a leading market intelligence organization—celebrates the top companies, technologies, and products in the global marketing, sales, and advertising technology industries.Press Releases

IZEA Flex Named Best Influencer Marketing Platform in 2024 MarTech Breakthrough Awards

Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Tech Around the World ORLANDO, Fla. (Aug. 19, 2024) – IZEA Worldwide, Inc. (NASDAQ:…
IZEA
IZEAAugust 19, 2024
Top Travel Influencers in Austin An Austin influencer poses next to a buildingResources

Top Travel Influencers in Austin

There’s much more to Texas than 10-gallon hats, cattle ranches and oil fields. Austin is just one city in the state that’s home to a…
IZEA
IZEAAugust 19, 2024
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  • What is Influencer Marketing
  • The Benefits of Influencer Marketing
  • Influencer Maketing Case Studies
  • Influencer Marketing Gone Wrong
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