Resources

Influencer FTC Guidelines

Influencer endorsements on social media have dramatically changed the world of native advertising over the past decade. Native advertising has been around for a long…

IZEAJuly 24, 2019

Resources

How to Run an Instagram Influencer Campaign

It's only natural that brands and marketers are looking to Instagram influencer campaigns to accomplish their marketing goals. More than a billion people use Instagram…

IZEAJuly 24, 2019

Resources

How to Learn About an Influencer’s Audience Demographics

A quick scroll through the posts of a top Instagram influencer can be dizzying. They're made up of conversations that come quickly at viewers from…

IZEAJuly 22, 2019

Resources

Learning from the Best Marketing Campaigns

The influencer marketing world is constantly in motion, so it can be challenging to keep up with new trends popping up on social media. But…

IZEAJuly 22, 2019

Resources

What to Avoid When Asking Influencers to Work with You

It might be tempting to write influencer marketing off as a flash in the pan. But that's not what savvy brands are doing. In fact,…

IZEAJuly 19, 2019

Resources

5 Ways to Check an Influencer’s Followers for Authenticity

One big mistake marketers make in putting an influencer marketing campaign together is to assume that higher follower counts mean more exposure. It's not necessarily…

IZEAJuly 18, 2019

Resources

The Value of a Sponsored Post: Influencer ROI

It's getting harder and harder to ignore the popularity of influencers with consumers. Whether they're celebrity influencers with millions of followers or nano-influencers with audiences…

IZEAJuly 18, 2019

Resources

Influencer Analytics to Know

It's easy to be wowed by influencers. They seem to be doing all the right things in all of the right places all of the…

IZEAJuly 17, 2019

Resources

Push Notifications Marketing

Push notifications are the little messages that pop up on your smartphone's screen. From alerts about phone calls, emails and texts to communications about restored…

IZEAJuly 16, 2019

Resources

Why It’s Important to Know Your Campaign Influencers Have Real Followers

Imagine that your brand has partnered with seemingly popular influencers to promote the launch of a new product. Your team is in a hurry, excited…

IZEAJuly 16, 2019

Resources

Influencer FTC Guidelines

How to Run an Instagram Influencer Campaign

How to Learn About an Influencer’s Audience Demographics

Learning from the Best Marketing Campaigns

What to Avoid When Asking Influencers to Work with You

5 Ways to Check an Influencer’s Followers for Authenticity

The Value of a Sponsored Post: Influencer ROI

Influencer Analytics to Know

Push Notifications Marketing

Why It’s Important to Know Your Campaign Influencers Have Real Followers

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