Savvy marketers know that a good social influencer can help extend a brand’s reach in ways traditional advertising can’t. These unique YouTubers reflect a spectrum of niches and audiences. From sports and beatboxing to music and travel, these influencers keep their eye on trends—or make them.
Here are 14 YouTubers You can Shake with Today
Over 14.9K subscribers tune in for regular sports clips from Conch Sports on YouTube. The videos range from fun to serious and cover football, baseball, and basketball. Not everything is game-focused; there are posts with player interviews, coaches, fans, and even the occasional golf clip.
As the YouTube channel for “UK Salvage,” many of the 8.51K subscribers were already fans of the team’s car rebuilds. Using wrecked vehicles from salvage yards and auctions, Dee Gibbs narrates the overhaul process from start to finish.
Dedicated to unraveling how businesses run behind the scenes and ways to replicate their success, UpFlip’s 154K YouTube subscribers are largely entrepreneurs. The channel’s videos include interviews with CEOs and business owners who share tips, experience, and their own journeys.
District Trending keeps its 1.13M subscribers up to date on the latest rap and hip-hop news. There are plenty of big names in these videos, including Eminem, Lil Pump, Drake, Juice WRLD, and XXTentacion, to name a few.
The one consistency in Miserabelle’s content is humor. There are one-woman “Karen” skits, apple customer service parodies, MLM “girl boss” jokes, and take-offs of everything from “The Bachelor” to “The Real Housewives.” For more content, visit Miserabelle’s Instagram or join her 59.6K followers on TikTok.
Helping her 107K YouTube subscribers “gain more freedom and location independence as a digital nomad,” Wilson travels the world while working remotely from her laptop. Her videos focus on traveling, working, and living abroad with tips on cost-of-living, specific countries, and finding rental properties. Subscribe to her podcast or join her Facebook group, Badass Digital Nomads.
Ryan Sutherland (RYANcomedy)
If comedy skits and sketches are your thing, join Sutherland’s nearly 300K YouTube subscribers for near-daily uploads. Fans love his timely coverage of hot trends and timeless topics, such as Gen Z, fast food, Karens, Zoom, apology videos, and bad advertisements. Sutherland also has a vlog with 35.5K subscribers and a TikTok account.
Follow the journey of the Perfectly Blended family in Canada through regularly uploaded videos. The wholesome but inspiring posts keep 25.9K subscribers tuned in to hear about everything from co-parenting and traveling to spicy food challenges and fitness.
The Toliver Family
What does it take to draw 116K subscribers on YouTube and 11.5M followers on TikTok? For Dom, Bella and Baby Rose, it’s simply about being cute, entertaining, and sometimes, outright hysterical. The young couple is big on pranks, baby gear, and plenty of Rose’s firsts, like her first tooth and the first time she tried baby food.
Fat Bike Club
Fatbike enthusiasts worldwide have helped Fat Bike Club’s YouTube channel grow to a global network of over 1.38M subscribers. Video topics span the gamut: bike gadgets, cyclist workouts, pro riders, wipeouts, and even bike throwbacks.
While most Albanese’s YouTube videos focus on Roblox and playing pranks on his mom and sister, there are also hacks, TikTok Compilations, and Among Us challenges. (Don’t miss a fan favorite on his “Albanese Extra” channel: a video of Joey surprising his mom with a check for $20,000!)
As a beauty, fashion and lifestyle commentator, Peyramaure keeps her 136K YouTube subscribers entertained with videos on girl talk, dating, and funny challenges. Unless you speak French, you’ll need to change the settings to English.
Michael will do anything to make his 2.67M YouTube subscribers crack up. If the prank videos don’t do it, he’s got plenty of tricks up his sleeve—like a guest appearance from Jason Derulo. He also inspires others with some heart-warming acts, like feeding the homeless and surprising his sister with a room transformation.
You may recognize Hosbach from “Dance Moms” or as one of JoJo Siwa’s backup dancers. Now the fashion and lifestyle content creator has her own following. She showcases her clothes, room, family, and activities on her YouTube channel, but you can also join the influencer’s 2.1 million followers on Instagram.