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TikTok has quickly become the go-to platform for entertainment, education, and creativity, with millions of users posting engaging and viral content daily. Whether you’re looking for the latest dance trends, life hacks, comedy skits, or industry insights, there’s a TikTok account for you. In this blog, we’ve rounded up some of the top TikTok accounts you need to follow. From influencers and creators to brands and niche experts, these accounts will keep you entertained, informed, and inspired!

Top TikTok accounts to follow in 2024

Charli D’Amelio 

Since 2019 Charli has ruled TikTok by participating in the most popular dance trends. The reigning queen of TikTok has gained a following of more than 155.5 million and shares her lifestyle as a popular influencer. Charli has landed deals with major brands like Ulta and Prada.

Nabela Noor Martin

Nabela is a designer, author and homemaker with 7.6 million TikTok followers and 2.5 million Instagram followers. She uses her platforms as a journal to celebrate and share her life’s achievements and moments. This includes her personal experiences with infertility, pregnancy and marriage. She also shares insights about her family life and cooking videos.

Bella Poarch

Over the last few years, this 27-year-old influencer rose to fame for her lip-syncing talents and incredible sense of fashion. By sharing her love for music, dance and stylish outfits, Bella has gained a following of more than 94.5 million on TikTok. Bella shares her experiences working with video game brands and her daily life as one of the most famous social media influencers.

Addison Rae

If you are a TikTok user, you likely know about Addison Rae. The TikTok star has risen to fame over the last few years and shares her lifestyle with more than 88.8 million followers. She has been mentioned by The New York Times and Forbes as being one of the trendiest influencers on the platform. Over the years, Addison has built her own brand, created dolls and perfumes, and landed major brand deals.

Zach King

The former Vine star and magician took to TikTok to share his talents. His clever editing techniques and optical illusions entertain more than 82.8 million followers.

Dixie D’Amelio

Joining her sister, Dixie is one of the most popular TikTok stars, gaining an impressive following of more than 55.9 million. Dixie packs her feed with lifestyle content, often including collaborations with major brands like Puma and Valentino. When she isn’t sharing her stylish looks, the singer shows her travels and fun experiences.

Jason Derulo

Over the past few years, the famous singer and songwriter has taken to TikTok to broaden his brand and give more than 60.3 million followers a peek into his life. The popular star fills his feed with dance trends and brand collabs. When he isn’t sharing new songs or dancing to new music, Jason often posts videos of him helping others and doing giveaways.

Spencer Polanco Knight

Spencer has earned more than 55 million followers with his talent for beatboxing and creating music. He posts popular songs and collabs, becoming one of the most followed and entertaining TikTok stars. The “Mouth Music Man” has worked with many fellow celebrities, including Jason Derulo.

Loren Gray

Popular for her former appearances on the Musical.ly app, Loren has taken to TikTok to share her musical talents. The singer is popular for her songs “Queen” and “Anti-Everything.” With more than 53.7 million followers, Loren shares photoshoots, relatable everyday content, and stylish outfits.

Michael Je

As a dancer, creator and founder of Joystick, this popular TikTok star has collected a following of more than 52.4 million. Michael shows his talent for dancing through popular TikTok trends.

Dave Jorgenson

The Washington Post’s TikTok account has over 1.7 million followers all thanks to senior video reporter Dave. He runs the newspaper’s profile on the platform, posting witty skits incorporating current events. The shenanigans continue on Dave’s personal TikTok, where he focuses more on his personal life and pop culture.

Mei Mei

Mei Mei is a lifestyle influencer and travel enthusiast who is happy to be alive and well. Even though there are ups and downs, the journey she shares with her fans is entertaining. She often posts about her recent wedding.

Lindsey Gurk

Fellow moms unite while watching Lindsey’s funny yet relatable motherhood moments. Lindsey shares funny things her kids do, motherhood woes, and her amazing singing voice. Lindsey has 3.9 million followers.

Emily Mariko

Emily is your TikTok foodie to follow. From the Bay Area of California, Emily loves sharing her recipes and tips to make eating your meals fun, easy and, most importantly, tasty. She’s gained popularity on TikTok through many of her videos, including her salmon bowl, which went viral. She also recently became a mom.

Rahul Rai

Rahul has a comedy account on TikTok with over 5.2 million followers. He shares relatable videos about things like Zoom meeting participation and girl problems.

Zoe Roe

Zoe is a popular TikToker with over 8.2 million followers. She’s known for her sassy, funny personality and high kicks. She’s one of the most prominent personalities on TikTok and frequently works with other TikTokers on content.

Courtney Cahoon

Courtney is a lifestyle TikToker who shares her everyday life, favorite products and everything in between. She has just over 1.5 million followers and shares her vlogs daily. She has many popular videos and series, like reviewing advent calendars and her favorite new fall finds.

Meg

Meg is a wellness gal with 1.6 million followers on TikTok. She shares her daily routines, workout classes, food, and wellness journey. Her videos are so well-liked because of the fun, sassy personality that she brings to most of her videos.

Allison Kuch

With just under 3.1 million followers, this new mom is another popular lifestyle TikTok. She also has a unique perspective as a former NFL wife, so she shares a lot of content about what it was like to be in the NFL and a partner to someone who played professional football. She now fills her feed with family-related content.

Cecily Bauchmann

Cecily is a mom of four, wife of a pastor and a lifestyle TikToker with just under 2.2 million followers. She’s gained a following by sharing her real life as a mom and wife, but her positive personality steals the show.

Jeanne Marie 

Jeanne is a mom of five boys who are biological and adopted. Jeanne and her husband share their days as parents of a big, young family, and she keeps things honest in her vlogs. When she’s sharing what she got up to, she loves doing a voiceover, talking in detail about her day, and how they stay sane with so much to do.

Emilie Kiser

Emilie has one of the most popular girly accounts on TikTok. She started by sharing her favorite beauty products and routines, and she has turned into a family-focused lifestyle account that shares her recent travels and favorite styles with more than 2.8 million followers.

Ayamé

Ayamé is a popular TikToker most commonly known for her reaction posts that capture her humor and outgoing personality. Her 3.8M followers see her hilarious commentary and captivating duet posts.

Hunter and Devin Cordle

Arguably the most popular couple on TikTok, Hunter and Devin use their platform to share insight into their marriage, capture one another’s hilarious personalities, and touch on life as young parents. They have collected over 4.9 million followers.

Beth Anne Brice

Beth Anne and her twin sister Kaylee have taken over TikTok with their engaging lifestyle vlogs and funny personalities. Her goofy spirit has led her to gain 1.4 million followers who stay updated on her latest styles, health and fitness routines, and more.

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 THE CREATOR MARKETPLACE® 

Find your next great collab.

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 THE CREATOR MARKETPLACE® 

Find your next great collab.

Browse creator listings now