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Promoting a business is difficult anywhere, but making it big in Washington, D.C. is a particularly daunting prospect. However, with the right influencers supporting your brand it’s possible to stand out in the crowd despite stiff competition. Here are 10 of the top Washington influencers to help you make a big noise in the big city.

1. Laurie Collins (@dccitygirl)

Laurie Collins, better known as DC City Girl, is a talented photographer with an eye for capturing Washington’s beauty. She has over 100,000 followers on Instagram, and she’s the community manager for @igdc, an Instagram community with another 63,300 followers. She has worked with many diverse brands, including Google, Elle Decor, CNN Travel, Toyota, Sony Universe, Chevrolet, Budweiser and Apartment Therapy.

2. Claire Ashley (@claireashleybeauty)

With over five years of training at MAC Cosmetics, professional makeup artist Claire Ashely knows a thing or two about beauty. Her Instagram feed focuses primarily on beauty tips for busy women, providing simple life hacks so it’s always easy to look fabulous. She was named the top makeup artist of 2019 by WeddingWire and is part of the COL-LAB Instagram community. In addition to the success she enjoys on Instagram, where she has over 44,000 followers, she has her own YouTube channel. Despite this, she still finds time to run makeup lessons in the D.C. area.

3. Austin Graff (@austinkgraff)

Austin Graff is on a mission to showcase all the hidden gems and beautiful hot spots that D.C. has to offer. His feed is packed with stunning photographs ranging from local coffee shops to famous tourist attractions. Each picture tells a story of discovery in the big city, as he wanders through alleys and bikes to new restaurants. If you want to know the real D.C., it’s worth joining Austin’s growing audience of over 8,200 Instagram followers.

4. Holly Garner (@golightly)

Holly Garner is another talented photographer capturing the soul of the city (or anywhere else she happens to be) in her work. Her photographs are explosions of color, each one seeking to challenge, inspire and engage her audience of 72,500 Instagram followers. She is the founder of the @igdc community.

5. IGDC (@igdc)

Holly Garner founded the IGDC Instagram community in October 2011, making it the first photography community founded in the D.C. Metropolitan Area. The community now represents some of the best talent in the region, including the likes of Laurie Collins and Austin Graff. The #igdc hashtag has appeared on over 1.4 million shared images.

6. Christie Elise (@misschristiegirl)

Christie Elise is a choreographer, dancer and fitness professional who has been an NBA dancer on six occasions. She has a keen head for business too, as the founder of the choreography company Powerhouse Danceworks, and the events company Babes with Brands. She uses Instagram to share motivational tips and some of her latest routines with over 4,900 followers.

7. Fritz Hahn (@fritzhahn)

If you want to know where the best places are to grab some swordfish and a beer, Fritz Hahn is your man. As a writer on all things relating to bars, beers, cocktails and culture for The Washington Post, his opinions matter. His feed comprises images of fantastic meals and delicious drinks, but it’s also peppered with candid shots of D.C. real life as it happens. He has over 5,900 followers on Instagram and another 12,000 on Twitter.

8. Jenn W (@jennrightmeow)

Clearly there’s something about Washington that inspires photography. Jenn is another shutterbug on a mission to catalog the city’s many wonders. Possibly the greatest wonder of all is she only ever uses an iPhone. She has over 13,100 followers on Instagram and is another proud member of the @igdc community.

9. Desiree Venn Frederic (@xodvf)

As you would expect, The District is home to many glamorous beauty and style influencers, such as Desiree. Even in a crowded market she stands out thanks to her cool retro vibe. Many of her images are grainy or distressed, and she easily combines vintage apparel with upcycled and reused classics to create a unique style of sustainable fashion. She has over 19,400 Instagram followers and works as a brand ambassador for Shea Radiance.

10. Dani Sauter (@blonde_inthedistrict)

Dani Sauter is “breaking the barrier of beauty being defined by size.” The plus-sized model is as glamorous as it gets and was even honored as one of Washingtonian’s 2019 Style Setters. Her Instagram feed is packed with inspirational images and fantastic fashion statements, so it’s little surprise she has over 84,600 followers.

Final Thought: Right Influencer, Right Place

The top Washington influencers in this list represent just a small sample of the incredible content creators who may be interested in working with you. Having so many influencers to choose from is a double-edged sword, as it becomes increasingly challenging to find the right fit for your brand message. This is where IZEAx Discovery can help. Register with the marketplace today to start discovering influencers who share your vision and want to take your marketing campaign to the next level.