Gen Zers have grown up on social media. While some aspire to be influencers, others naturally fall into it by sharing their talents, personalities, passions, and views on life or social causes. Brands that want to connect with Gen Z will need to implement influencer marketing that is authentic and transparent, and these top Gen Z influencers can help with that.
Top Gen Z influencers to follow
Pedro, also known as La Divaza, is a Venezuelan influencer with over 10M subscribers on YouTube and millions of followers on Instagram, TikTok and Facebook. His content is in Spanish, and his videos include topics regarding fashion, makeup, ASMR, and pop culture trends with an honest, comical touch that keeps his audience coming back for more.
This professional dancer, actress, model and author began her career at age 8 with a role in Lifetime’s “Dance Moms.” She has since become one of the most influential teens, collabing with major brands, making TV appearances, and more. Her audience loves watching her work, dance and have a good time. She has her own line of cosmetics, fragrances and activewear.
Daisy is a fitness influencer and model who shares workout videos, recipes and lifestyle and beauty tips. She shows her passion for health and wellness, helping others live the healthy lifestyle they want. She has free workouts, recipes, detoxes, before and afters, and equipment lists on her website.
Better known as Moosecraft, George has got YouTube down to a science. He is a gamer who plays mainly Minecraft and shares snippets on YouTube. He also maintains multiple YouTube channels with other gaming, lifestyle, comedy, and other content. He’s also an entrepreneur and investor. His audience loves his upbeat personality, fun hacks and comical commentary.
Also known as Jefo, Jeffrey is a singer, dancer and entertainer who creates prank videos and anime content. Jefo focuses on spreading messages of positivity and fun with wacky and entertaining content. Jefo is an ideal account to follow for K-pop lovers. Most of his current content promotes his new single, “Dead Boyfriend.”
Before becoming a popular social media figure, Charli was a dancer for over 10 years. She quickly grew popular after posting videos of her dancing to trending songs on TikTok. Since then, she’s secured acting gigs and collaborations with major beauty and clothing brands. She’s expected to be featured in the upcoming horror movie, “Home School” and won “Dancing With the Stars” in 2022. Charli has also released a single.
goodmorning idk why my tiktok is being so glitchy 😿♬ there is so many hot people using sound oml - nicky