Ecotourism Accounts on Social Media

Packing a bag and exploring the world beyond your own hometown can open you up to all sorts of experiences, attractions and cultures. But as you travel, you should be aware of how your activities affect the local people, wildlife and the environment. While it’s easy to disrupt these elements, reducing your eco-footprint requires thoughtful planning and a willingness to get creative.

Whether they’re on YouTube, Instagram, Twitter or a blog, ecotourism accounts on social media can teach you how to become a more conscious traveler. Rely on the following accounts when you need help going green or deciding on your next destination.

Sorelle Amore

This influencer is a filmmaker who inspires others to see the world and adopt a more eco-friendly lifestyle in the process. Her account, SorelleIAm, reaches an audience of more than 908K subscribers on YouTube. Some of her most popular content includes videos like “I Tried Living Plastic Free for 30 Days” and “How to Travel Like a Minimalist.”

Amore is an accomplished photographer, so visit her Instagram account, @sorelleamore, for even more quality content. She has more than 503K followers on the image-sharing site. She’s also active on Twitter and Facebook, where she posts her daily musings and shares links to her other content.

Jessica Nabongo

Detroit-native Jessica Nabongo made history as the first black woman to travel to every country. This writer and photographer is also the founder of a travel firm called Jet Black. With all that said, globetrotting isn’t her only concern. She’s an advocate for sustainability, and she encourages other travelers to take an interest in local markets and support farmers and artisans.

You can follow her adventures via her Instagram account, @ thecatchmeifyoucan, which has more than 184K followers. In addition to photos of her travels, she also uses the account to share travel tips. Her travel firm has a separate presence on Instagram. You can find it under the handle @globaljetblack.

Green Suitcase Travel

Although Misty Foster founded Green Travel Suitcase, a team of writers is hard at work behind the scenes of the sustainable travel blog. Entries like “Sustainable Travel Tips” and “Top 10 Luxury Eco-Hotels to Stay at in 2019” help fellow adventurers make smarter and greener choices.

The team also offers trip planning services. They provide everything from itineraries and culture guides to accommodations and a carbon footprint calculator. They have plenty of recommendations for eco-friendly activities, shopping and dining options as well.

For even more content from the team, you can follow Green Suitcase Travel on Instagram or Facebook. The Instagram account in particular contains plenty of colorful images and inspirational quotes to motivate followers.

Carmen Huter

Austria-born Carmen Huter is a travel influencer who aims to satisfy her curiosity about other cultures without leaving behind a large footprint. In her own words, “It is my mission to create more than I consume.” She’s also fond of snapping pictures and sharing stories with her online audience. On Instagram, she has more than 139K followers. Huter’s also active on Facebook, where she has more than 4K followers.

Her blog site, simply named Carmen Huter, offers insightful journal entries about where to stay and how to travel. On top of that, she sells prints and presets of her most impressive shots.

Earth Wanderess

Earth Wandress is a blog run by climate activist Evelina Utterdahl. Before the age of 16, this Swedish adventurer had already ventured to 15 countries. Now she’s a digital nomad who works as travel writer and influencer. Her blog offers travel guides as well as information on sustainable practices and minimalism. Some titles from her blog include “Minimalistic Packing on a 5 Day Trip” and “Traveling as a Vegan.”

Aside from the blog, Utterdahl runs an Instagram account with more than 53.K followers. She uses the account to share snaps of her travels and promote activism efforts. Utterdahl has a Facebook account as well, and both of her social media accounts use the handle @earthwandress.

Dharma Trails

Vivien and Aaron are the influencers behind the Dharma Trails blog. Aaron is a coastal engineer, Vivien is an occupational therapist, and they’re both passionate about sustainable and eco-friendly travel. Their site includes guides to green hotels, travel tips and even an Amazon store with products such as reusable bags and solar-powered lights.

These influencers run an Instagram account with more than 12K followers. The account offers a mix of playful photos and more informative content that can educate aspiring travelers.

Ecotourism brands attract plenty of adventurous yet environmentally-conscious consumers. And those same brands could attract even more customers by taking advantage of influencer marketing strategies.

The right influencer can lend your brand credibility and help you reach a wider audience on social media. Influencers tend to be creative and charismatic, and they’re passionate about their niche in a way that inspires others. Boost your brand today by searching for influencers who align with your mission and values.