CEO Ted Murphy to Deliver Keynote on the Past, Present, and Future of Influencer Marketing
ORLANDO, Fla. (Dec. 19, 2023) — IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for the world’s leading brands and agencies, today announced its headline sponsorship of the highly anticipated Creator Economy Live event. The event is scheduled to take place Jan. 16-17 in Las Vegas.
CEO Ted Murphy will deliver a keynote presentation titled “The Past, Present, and Future of Influencer Marketing” on Jan. 17 from the event’s main stage. Murphy will discuss the evolution of influencer marketing — supported by more than 17 years of transaction data and expertise — and will look at how the industry is expected to grow even further in 2024 and beyond. Attendees will learn valuable insights into the benefits of working with micro-influencers, consumers’ desire for personalization in marketing, and the challenges and opportunities presented by AI and automation tools in the social media landscape.
Creator Economy Live is a flagship event in the digital marketing industry, bringing together top creators, influencers, brands, and industry professionals to discuss, collaborate, and shape the future of the creator economy.
“As pioneers in the influencer marketing industry, we are thrilled to be the headline sponsor of Creator Economy Live,” said Ted Murphy, founder and CEO of IZEA. “We have long championed the potential of the creator economy, and we’re eager to support an event that shares our commitment to nurturing this vibrant ecosystem.”
“We are so excited to be partnering with IZEA this January at Creator Economy Live. As the creator economy continues to grow, the demand for platforms that empower and unite creators is more crucial than ever,” said Heather James, Event Director of Creator Economy Live. “The support of influential voices like IZEA underscores the importance of this event to foster collaboration and innovation within the influencer marketing space.”
Creator Economy Live will feature various sessions covering content monetization, brand partnerships, social media trends, and the future of the creator economy. Attendees will be able to learn from industry experts, network with potential partners, and gain a deeper understanding of the dynamic creator landscape.
To connect with IZEA at Creator Economy Live 2024, visit izea.com/izea-events/creator-economy-live/.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive a measurable return on investment.
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