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Dove’s #BeautyStory Collects User-Generated Content Resources

Dove’s #BeautyStory Collects User-Generated Content

Have you run a photo submission contest on Facebook, or collected brand-inspired stories from your customers on Twitter? If so, you’ve conducted a social media…
Lisa Furgison
Lisa FurgisonFebruary 18, 2016
How was Snapchat’s first Super Bowl? Resources

How was Snapchat’s first Super Bowl?

The social Super Bowl has traditionally referred to Twitter and Facebook. This year, Snapchat is in the mix, having had Super Bowl sponsors for the…
IZEA
IZEAFebruary 17, 2016
Pokemon, early Super Bowl ads scored big, Izea says Resources

Pokemon, early Super Bowl ads scored big, Izea says

Prepare to be inundated by more Super Bowl ads waaaaay before the game itself, says Orlando-based social media advertising company Izea. Companies who released their…
IZEA
IZEAFebruary 17, 2016
Put The Language Of Star Influencers To Work For Your Business Resources

Put The Language Of Star Influencers To Work For Your Business

A social media post from an expert, which may be a celebrity or Internet star, can receive thousands of comments — triggering people to act…
IZEA
IZEAFebruary 17, 2016
How brands used Super Bowl 50 to win millennials over Resources

How brands used Super Bowl 50 to win millennials over

If there wasn't a clear breakout ad during Sunday's Super Bowl 50, one trend did emerge from the pack: marketers have shifted their attention squarely…
IZEA
IZEAFebruary 17, 2016
You can now trade in your broken iPhone Resources

You can now trade in your broken iPhone

IZEA CEO Ted Murphy comments on Apple's new retail plan, which now allows users to trade-in damaged iPhones. Apple's "Reuse and Recycling" program had, up…
IZEA
IZEAFebruary 17, 2016
How Birchbox Makes the Most of Influencer Marketing on Instagram Resources

How Birchbox Makes the Most of Influencer Marketing on Instagram

Is your brand using influencer marketing? Influencer marketing relies on key leaders, or celebrities, in your niche to deliver your brand’s message to an audience.…
Lisa Furgison
Lisa FurgisonFebruary 15, 2016
Building Your 2016 Content Strategy Resources

Building Your 2016 Content Strategy

Building a solid content strategy based on trends and statistics is the key to reaching your marketing goals every year.
IZEA
IZEAFebruary 13, 2016
When You Should Gate Your Content Resources

When You Should Gate Your Content

To gate or not to gate? That’s a question many content marketers mull over as they create content intended to drive traffic and generate leads.…
Lisa Furgison
Lisa FurgisonFebruary 10, 2016
What You Can Learn from the Doritos Super Bowl Contest Resources

What You Can Learn from the Doritos Super Bowl Contest

Yet another Super Bowl is in the books. The headlines will talk about the Broncos taking home the Lombardi Trophy, the 114 million people that…
Lisa Furgison
Lisa FurgisonFebruary 8, 2016
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