Resources

Are Baby Boomer Influencers a Thing? Get the Skinny on Marketing to Boomers

Baby boomers are a force to be reckoned with. The Pew Research Center estimates that this generation includes roughly 65 million Americans. Although it's a…

IZEAOctober 5, 2020

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Top Twitch Streamers You Should Follow in 2020

The streaming platform Twitch is home to millions of streamers who've decided to share their gaming experiences with large audiences. Businesses such as game publishers…

IZEAOctober 2, 2020

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Tampa Bay Lightning Trend on BrandGraph® After Winning Stanley Cup

The Tampa Bay Lightning trend on social media after clutching their second Stanley Cup in two decades. BrandGraph, IZEA’s social intelligence platform, recorded a spike…

IZEASeptember 29, 2020

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TikTok Trends on BrandGraph® After Almost Being Banned in the United States

The popular social media platform TikTok has been the topic of discussion these past months. In Aug 2020, President Donald Trump signed an executive order…

IZEASeptember 22, 2020

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How to Negotiate With Influencers to Create the Most Successful Campaigns

Successful influencer partnerships begin with careful negotiations. By making your intentions clear and offering fair compensation, you can keep influencers happy and achieve your campaign…

IZEASeptember 16, 2020

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Kansas City Chiefs Trend on BrandGraph® After Opening the NFL 2020 Season

The 2020 NFL season kicked-off Sep 10, with the Kansas City Chiefs, the defending Super Bowl LIV champs, defeating the Houston Texans. BrandGraph, IZEA’s, social…

IZEASeptember 15, 2020

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Mulan Trends on BrandGraph® After Premiering on Disney+

Disney’s live-action adaptation of Mulan premiered on Disney+ Sep 4, 2020. The theatrical release of Mulan was delayed multiple times due to the COVID-19 pandemic.…

IZEASeptember 8, 2020

woman wearing sunglasses on purple background color gel

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Influencer Tier Guide for Marketers

A wide variety of social media influencers grace the pages of Instagram, Facebook, Pinterest, YouTube and other platforms. You have trendsetters who lead the way…

IZEASeptember 4, 2020

laptop with blog on desk with flowers books and glasses

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Boost Your Bottom Line with Sponsored Posts: Influencer ROI

Now more than ever, keeping your marketing strategy nimble and agile is essential to boosting your bottom line and increasing brand power. The COVID-19 pandemic…

IZEASeptember 3, 2020

Resources

Milwaukee Bucks Trend on BrandGraph® after Boycotting NBA Finals

The Milwaukee Bucks trended on social media after calling off Game 5 of their play-offs against the Orlando Magic to protest police brutality. NBA teams…

IZEASeptember 2, 2020

Resources

Are Baby Boomer Influencers a Thing? Get the Skinny on Marketing to Boomers

Top Twitch Streamers You Should Follow in 2020

Tampa Bay Lightning Trend on BrandGraph® After Winning Stanley Cup

TikTok Trends on BrandGraph® After Almost Being Banned in the United States

How to Negotiate With Influencers to Create the Most Successful Campaigns

Kansas City Chiefs Trend on BrandGraph® After Opening the NFL 2020 Season

Mulan Trends on BrandGraph® After Premiering on Disney+

Influencer Tier Guide for Marketers

Boost Your Bottom Line with Sponsored Posts: Influencer ROI

Milwaukee Bucks Trend on BrandGraph® after Boycotting NBA Finals

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