Blog

The Era of Mobility Has Arrived

For generations, the automobile defined mobility. Cars connected people, shaped cities, and became cultural icons. That influence remains. But today, mobility isn’t centered on any…

IZEAJuly 29, 2025

IZEA donated toys and essentials to foster children

Blog

Spreading Joy and Giving Back: IZEA’s Holiday Fostering Joy Initiative

This holiday season, the IZEACares Committee launched the Fostering Joy initiative to help foster children. Our goal was to raise at least $6,500, and we’re…

Marette FloraDecember 12, 2024

Blog

Avoid Scams: IZEA Does Not Pay in Crypto

IZEA is dedicated to transparency and ensuring the safety of our creator community. In 2022, we announced plans to accept cryptocurrency as a payment method…

Marette FloraDecember 11, 2024

An influencer films a product video from her bed

Blog

The New Consumer Journey: How Influencers Are Changing How We Buy

Written by: Jaime Krzos - Senior Strategist at IZEAThe way consumers research and make purchase decisions is evolving rapidly, with social media emerging as a…

IZEADecember 5, 2024

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The Rise of Social Shopping: How Social Commerce Has Evolved

Written by: Alexis Andreasik - Head of Strategy at IZEASocial media has transformed from a discovery tool to a full-fledged shopping platform, allowing users to…

Alexis AndreasikNovember 15, 2024

Members of IZEA's team at Content Marketing World 2024 in San Diego.

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Takeaways From Content Marketing World 2024 in San Diego

Our team went to Content Marketing World 2024 in San Diego, where we connected with content marketers from top brands across diverse industries. Together, we…

Marette FloraOctober 31, 2024

A woman with curly hair looks at her phone; Learn how to leverage influencers to cut through election-year ad clutter. Discover strategies for using authentic, engaging, and uplifting content to maintain consumer attention and stand out amidst the political noise during the election season.

Blog

Breaking Through: Leveraging Influencers to Cut Through the Political Noise

Written by: Alexis Andreasik - Head of Strategy at IZEAThis year’s election is grabbing headlines. Even before President Joe Biden dropped out of the race…

Alexis AndreasikOctober 15, 2024

A woman wearing a pink Barbie T-shirt and matching skirt

Blog

From Pink Carpet to Global Reach: Breaking Down IZEA’s ‘Barbie’ Campaign Success

Written by: Alexis Andreasik - Head of Strategy at IZEAThe buzz surrounding the 2023 “Barbie” movie was unstoppable, but record-breaking ticket sales didn’t happen by…

Alexis AndreasikOctober 7, 2024

Our CEO Ted Murphy was invited to the inaugural White House Creator Economy Conference along with other industry figures and creators.

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IZEA CEO Ted Murphy Went to the White House Creator Economy Conference

Our CEO, Ted, was invited to the White House for the inaugural White House Creator Economy Conference this week. He joined about 100 key industry…

IZEAAugust 16, 2024

Blog

How Brands and Creators Are Thriving in the New Era of ‘Strategic Efficiency’

Written by: Alexis Andreasik - Head of Strategy at IZEAIn 2024, marketers are projected to spend a staggering $5.89 billion on influencer marketing, marking a…

Alexis AndreasikAugust 13, 2024

The Era of Mobility Has Arrived

Spreading Joy and Giving Back: IZEA’s Holiday Fostering Joy Initiative

Avoid Scams: IZEA Does Not Pay in Crypto

The Rise of Social Shopping: How Social Commerce Has Evolved

Takeaways From Content Marketing World 2024 in San Diego

Breaking Through: Leveraging Influencers to Cut Through the Political Noise

From Pink Carpet to Global Reach: Breaking Down IZEA’s ‘Barbie’ Campaign Success

IZEA CEO Ted Murphy Went to the White House Creator Economy Conference

How Brands and Creators Are Thriving in the New Era of ‘Strategic Efficiency’

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