On Jan 15, 2021, the first two episodes of WandaVision debuted on Disney+. The show stars Elizabeth Olsen and Paul Bettany who reprise their roles as Scarlet Witch and Vision from previous Avenger movies. WandaVision is set after the events of Avengers: Endgame, making it the first television series of Marvel’s Phase Four. BrandGraph, IZEA’s social intelligence platform, recorded a spike in social media content and engagement for WandaVision as Marvel fans react to the first two episodes of the series.

Also trending this week on BrandGraph were brands like the Brooklyn Nets and Deadpool. BrandGraph tracks and records the performance of these brands across social media platforms. See what got these brands trending by taking a closer look at the Top Trending Brands for this week:

Trending Brands for the Week of January 11, 2021

  1. WandaVision
  2. Brooklyn Nets
  3. Indiana Jones
  4. Beyond Meat
  5. Deadpool

In 2018, Marvel Studios started developing several limited series for Disney+. The WandaVision series was officially announced in April 2019 and production began sometime later in Nov 2019. However, the COVID-19 pandemic caused production to come to a halt but it later resumed in Sep 2020. WandaVision trends on social media as fans react to the unique sitcom style the series has. The show is about Wanda and Vision living an idyllic life in different sitcom eras. Marvel fans are impressed by the first two episodes and look forward to the twist and turn that are to come.


Top Content for WandaVision

The Brooklyn Nets trend on social media after receiving shooting guard James Harden from the Houston Rockets. The trade announcement sent shockwaves through the NBA community. Harden played for the Rockets for almost 10 years and was NBA’s MVP in 2018. In Nov 2020, Harden demanded to be traded from the Rockets after the general manager and head coach left the team. Nets fans are happy to welcome Harden and the 2021-2022 season is going to be great. Especially since NBA All-Stars Kevin Durant and Kyrie Irving are also on the roster.


Top Content for the Brooklyn Nets

A new Indiana Jones video game is officially in the works. On Jan 21, 2021, MachineGames announced that they will be developing the Indiana Jones game in collaboration with Bethesda Softworks and Lucasfilm Games. The last console game based on the series was released in 2009, so fans are ecstatic to finally get their hands on some new material. Even though there is not much information on when the new game will be released, video game lovers believe it will be worth the wait.


Top Content for Indiana Jones

Beyond Meat trends on social media after Taco Bell announced they’ll be teaming up with the meat alternative makers. The news was met with excitement, especially by vegans and vegetarians. Eating with different dietary restrictions and preferences can be difficult, especially when ordering from fast-food chains. Beyond Meat trends on social media as people express their excitement that more meatless options will be coming to Taco Bell. Fans of Beyond Meat and Taco Bell look forward to tasting the collaboration the two whip-up. Currently, there’s not a specific date for when Beyond Meat options will be available at Taco Bell.


Top Content for Beyond Meat

Deadpool is trending after Marvel’s president confirms a third movie is in development. The announcement also confirms that the raunchy character is finally joining the Marvel Cinematic Universe (MCU). The first two Deadpool movies are set in a separate X-Men universe. That’s because in the ’90 Marvel sold the rights to characters from the X-Men to avoid bankruptcy. In 2019, Disney acquired 21st Century Fox for over $70B, reclaiming the rights to Deadpool for Marvel. Fans of the sarcastic mercenary are taking to social media to share their excitement for Deadpool’s upcoming debut in the MCU.


Top Content for Deadpool

BrandGraph Trends is designed to help marketers identify, compare, and contrast momentum among brands, topics, and concepts in social media. Powered by IZEA’s proprietary content classification engine, BrandGraph Trends allows marketers to benchmark any keyword against a brand or groups of brands in a general industry or specific category.

Those interested in learning more about BrandGraph Trends can request a product demonstration at izea.com/brandgraph/get-a-demo