If you’re on the search for young creative influencers, you may want to give TikTok a try. If you’re unfamiliar with this social media app, it was created in 2017 in China. By 2018, it was the most-downloaded app in the United States.
Today, it has its own share of superstars, ranging from musicians to wannabe comedians to teenagers who just like to show off their lip-syncing skills. And most of them are open to product endorsements. It’s also important to point out that all of the influencers on this list have over 10 million followers — which is amazing for brand reach.
With over 35.2 million followers, Loren Gray tops the list of TikTok influencers. As a matter of fact, she’s the most-followed person on the app. She frequently posts videos of herself and her friends lip-syncing to the hottest songs. Her creativity has earned her a Teen Choice Award nomination, along with a record deal with Virgin Records.
Baby Ariel — whose real name is Ariel Martin — has about 29.9 million TikTok followers. Like Loren Gray, she posts lip-syncing videos and clips of her friends and family, and it’s earned her a Teen Choice Award. When she’s not recording on TikTok, she’s acting. Ariel has appeared on Nickelodeon and the Disney Channel, and in 2017, she was named one of Time magazine’s most influential people.
Teenager Jacob Sartorius has created quite a following for himself on TikTok with over 21.5 million followers. He even turned his lip-syncing and music videos into a career. As of May 2019, he’s released four EPs, and he’s been nominated for a couple of Teen Choice Awards. Sartorius got his start in the creative arena at the age of 7 when he began acting in musicals.
Cash Baker may only be 16 years old, but he’s already made a huge splash in the music and social media worlds. With over 13 million followers on TikTok, he loves posting comedy and lip-syncing videos with his siblings. He also releases music along with his brother under the name Cash and Maverick and is an aspiring motocross athlete.
Kristen Hancher is just as popular for her ever-changing hairstyles and colors as she is her 23.1 million TikTok followers. Like most other people on the list, the majority of her videos are of her lip-synching. It’s earned the Canadian-born social media star a Teen Choice Award. She also has large followings on YouTube and Instagram and often collaborates with other influencers.
Lauren Godwin’s got a personality that’s as colorful as her blue hair, and she shows off in her dares, pranks and comedy videos on TikTok. Throw her boyfriend, influencer Sebastian Bails, into the mix, and it’s entertainment gold. Godwin has 17.1 million followers and has collaborated with numerous companies.
Gill Croes is one half of the popular music act The Croes Brothers, along with his little brother. The Aruba-born social media star got his start as a model, but he found a love for comedy when he started posting videos on Facebook. Today, he has 22.2 million followers on TikTok, where he continues to post short comedic sketches. His brother Jayden, aka Jay Croes, has 18.6 million followers.
Lucas and Marcus Dobre
Another set of brothers that have taken TikTok by storm are Lucas and Marcus Dobre, also known as the Dobre twins. While they have 18.4 million TikTok followers, they’re also big YouTube stars, and they post a little bit of everything, from comedy to pranks. The pair has a couple of older brothers too, and the entire family plans to tour the country to do live shows in 2020.
If you don’t know who the LaBrant family is, you may be living under a rock. Their videos have spread like wildfire across Facebook, Instagram, Twitter and YouTube. And matriarch Savannah even has her own TikTok page with 15.8 million followers. The videos feature LaBrant, her husband Cole and daughters Everleigh and Posey dancing, acting silly and just enjoying life.
Annie LeBlanc is another name you may be familiar with. She’s a part of the Bratayley family on YouTube. But LeBlanc has branched out on her own with a TikTok account and earned over 14.3 million followers. That’s nearly twice as many subscribers as her family has on YouTube. She also stars in the YouTube series Chicken Girls.
Jason Coffee was once a Starbucks barista, but today’s he a TikTok star with over 12.6 million followers. His videos include his wife, Chassy, and kids, Caleb, Peyton and Isaac, playing games, accepting challenges and performing comedy skits. The family lives in Hawaii and got its start performing on Vine.
Are you looking to expand your brand’s reach on TikTok and beyond? Discover influencers in every niche with IZEA’s influencer discovery tool.