Whether they’re reviewing the latest role-playing game or revisiting classic consoles, video game vloggers offer insight into the gaming industry’s past, present and future. Many of them simply play through their favorite titles. And as they do so, they provide commentary that ranges from informative to hilarious. YouTube is filled with gaming vloggers, and it’s not always easy to know who’s going to provide the most valuable content. If you’re a gamer or a marketer looking for an influencer with roots in the gaming community, which vloggers should you keep an eye on? We’ve compiled a list of top gaming vloggers who stand out.
Top gaming vloggers
Jacksepticeye
Irish gamer Seán William McLoughlin goes by Jacksepticeye on YouTube, and he’s amassed a following of more than 29M subscribers. Why do so many people tune in to his vlogs? He’s incredibly energetic and his quirky humor leads to plenty of laughs. He is currently pumping out a series on Resident Evil 4, while in the past he has produced series on God of War Ragnarok, Minecraft, Subnotica, and many more. Although most of his vlog collection is about video games, he also creates sketch comedy. McLoughlin interacts with fans on Twitter, where he has more than five million followers, and Instagram, where he has more than 6.5 million followers. He frequently posts about his latest projects and videos and any other content he finds interesting.
Markiplier
Mark Fischbach’s more than 24 million YouTube subscribers know him as Markiplier. Markiplier started creating video content in 2012. His initial content focused on Amnesia: The Dark Descent and Minecraft. He soon branched out to cover other games as well, including Grand Theft Auto 5 and a wide range of horror games. Not one to limit his reach, Markiplier is active on a host of platforms, including Twitter, Tumblr and Instagram. He is also known for his charity work. His livestreams have helped him raise more than $3,000,000 for charitable causes, such as fighting homelessness. Markiplier still plays several video games, recently including survival game “Raft,” but he also brings subscribers into his life in other ways. He posts many vlog-style videos featuring his musings about personal topics or professional updates.
VanossGaming
Evan Fong, creator of the YouTube channel VanossGaming, has a following of nearly 26M subscribers. A host of animated content helps him stand out from other vloggers, but he also has a knack for entertaining commentary. He plays some popular games such as Grand Theft Auto and Call of Duty, and always finds unique ways to explore them through funny moment compilations. Fong doesn’t limit himself to the realm of video games. He has also carved out a place for himself in the music industry. He released albums and toured in 2019 and 2020. On Twitter, his VanossGaming account has more than 3M followers. He primarily uses that account to share video game-related content; however, his other account (@evanfong), offers a glimpse into his personal life.
Steve Wright Jr. — Mr. Wright Way
Steve, who goes by Mr. Wright Way online, is a retired United States Navy veteran with a passion for video games. He’s a YouTube content creator and gaming influencer who travels the world collecting video games and gaming mementos. He shares his rare finds and gameplays with his 27.5K subscribers on YouTube and 5K followers on Instagram.
DanTDM
Daniel Middleton, known on Youtube as DanTDM, has an audience of more than nearly 27M subscribers on YouTube. Although Minecraft has been his main obsession throughout the years, he also treats viewers to content focused on titles such as Fortnite and Super Mario Odyssey. DanTDM is among the most famous gamers on YouTube in the world. His net worth was estimated in 2019 to be more than $31 million. He also holds Guinness World Records for most goals in a Rocket League match for teams of both two and three players.
CaptainSparklez
Jordan Maron, who runs the popular YouTube gaming channel CaptainSparklez, is an American creator who specializes in Minecraft content. He is one of the most renowned online personalities for Minecraft fans, as his videos explore the endless possibilities the game presents. He was even featured in Minecraft: Story Mode, which came out in 2016. Since he started his streaming and YouTube career in 2011, he has amassed 11M subscribers on YouTube. Jordan caught lots of attention early on in his career because of his talent for music. He created a spinoff of PSY’s popular hit “Gangnam Style,” with a Minecraft-themed song “Minecraft Style.” Jordan has continued to make music, with seven singles released since 2014. Jordan shares his music on a separate YouTube channel, Maron Music.
H2ODelirious
Jonathan Smith, also known on YouTube as H2ODelirious on YouTube, describes himself as a “fun-loving, crazy laughing, hockey mask-wearing goofball.” Smith, whose signature is a hockey mask, has more than 13M subscribers on YouTube. Smith is a frequent collaborator with VanossGaming, and he explores a plethora of games in his videos.
Game Theorist
Matthew ‘MatPat’ Patrick, also known as the Game Theorist, has more than 17M subscribers on YouTube. He takes deep dives into theories surrounding some of the most popular game series, such as Legend of Zelda and Pokemon. In 2018, Patrick launched a game called The Theorist Gateway, which has amassed more than 400,000 unique players. Matthew expanded his content offering to include more channels such as The Film Theorists, The Style Theorists, and The Food Theorists. Between all four channels, the network has more than 35M subscribers.
iHasCupquake
Tiffany Garcia started the YouTube channel iHasCupquake in 2010. Since then, she’s reached nearly 7M subscribers. From Minecraft to Sims 3 University, her content explores various titles. She also shares animated content, songs, and DIY guides. Tiffany’s interest lies in several different aspects of gaming, including horror games and puzzles.
Dunkey
Jason Gastrow, creator of the YouTube channel Videogamedunkey, has an audience of more than 7M YouTube subscribers. He’s known for his hilarious gaming clips and, on occasion, more serious video game reviews. Most of his fame was built on his League of Legends content, but now he covers a wide range of titles.
These are just a sampling of the many video game vloggers who make entertaining content. Marketers with an interest in expanding their audience size and increasing brand awareness should aim to form partnerships with influencers who catch their eye.
An influencer’s credibility with their audience allows them to serve as a reliable bridge between a brand and consumers. With that in mind, influencers can offer brands all sorts of services, ranging from lengthy product reviews to the casual endorsement. When searching for an influencer, look for someone who shares your brand’s values and sense of purpose.
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