For a nation with a relatively small population, Canada has a lot of social media influencers. Canadian influencers cover a spectrum of culture, travel and style issues.
Here are some of the top up-and-coming Canadian influencers. Some specialize in Canadian subjects, while others have a global perspective. All of them are worth a follow if you’re interested in influencer marketing or just want to learn something new.
Sports and Fitness
Paul Bissonnette: Posting as Biznasty, this retired hockey player posts about, you guessed it, hockey for almost 300,000 followers.
Sasha Exeter: Sasha Exeter is a fitness influencer with lots of ideas about improving performance – as well as personal style. She has 35,000 Instagram followers.
Sasha Hostyn: This esports champion plays for Canada, has about 40,000 twitter followers and shows that esports is not a male-only endeavor.
Fashion and Style
Lauren Chan: Follow her at @lcchan to see her serious and chic take on the latest fashion and beauty trends.
Erica Cook: This Calgarian’s feed, @erica.cook, features fashion and design with a Western Canada flair.
Crazy Style Love: Jenny Jovanovic, a Canadian social media influencer, keeps her Instagram feed full of food, beauty products and home décor. You’ll find some gorgeous pictures and wonderful ideas.
Dentelle & Fleurs: Montreal blogger Gabrielle Lacasse runs this bilingual blog featuring a mix of Canadian and European fashion trends and an artful, chic approach to urban life.
Kim Newport Mimran: Kim is the founder and lead designer of Canadian label Pink Tartan. Her Instagram feed includes her designs, inspirational material and her life in general.
Lion Hunter: Brother and sister Musemo and Ten Handahu cover fashion and style. They aren’t afraid of bright colors or new designers, which makes their blog and Instagram really popular.
Food and Home
Marianne Farmer: She’s the host of HGTVCrafternoon, a YouTube channel with 7,000 subscribers. This Canadian interior design influencer has lots of great ideas for ways to switch up your home décor.
Foodess: Jennifer Pallian is a registered dietician based in Vancouver. Her blog and Instagram feed cover food in all its glory, with a special emphasis on family dinners and weekly shopping plans.
Nyla Free Designs: Here you’ll find modern, clean interior design. Nyla Free’s 10,000 Instagram followers can get some great ideas from this fresh feed.
Barry Parsons: Based in Newfoundland, this food blogger and cookbook author specializes in traditional recipes that have a modern or local twist. He has an especially good selection of recipes for holiday sweets.
Samantha Pynn: Samantha Pynn posts gorgeous photos with wonderful interior design, tableware and special occasion ideas. Scrolling through her feed is a real treat.
Bridget Casey: This money blogger from Alberta specializes in career and financial advice for recent college graduates. @MoneyAfterGrad has 15,000 Twitter followers who like her savvy, real-work advice.
MapleMoney: Tom Drake’s blog offers information about managing money, targeted to young families in Canada.
Savvy New Canadians: This financial blog and Twitter feed is run by Enoch Omololu, an immigrant who offers financial information.
Krystal Yee: Krystal’s blog, Give Me Back My Five Bucks, covers her adventures in escaping debt and becoming financially savvy in the very expensive city of Vancouver. She has 7,000 Twitter followers and lots of good information.
Travel and Culture
Lola Augustine Brown: Travel writer and Canadian influencer, Lola Augustine Brown has almost 10,000 followers who are interested in her thoughts about life and her great travel discoveries.
Melody Charlie Photography: Her 11,000-follower feed, First Nation Photographer, has amazing scenes of Canada’s Aboriginal communities. She’s a professional photographer and member of the Ahousat First Nation on Flores Island, British Columbia.
inuktitut_ilinniaqta: Do you want to learn the Inuktitut language? Or just more about Nunavut? If so, check out this Instagram feed, a community-based resource about this Arctic territory.
Omen514: Based in Whitehorse, Yukon, this street artist has an Instagram feed with almost 10,000 followers and great pictures of his work and adventures.
Marie-Eve Vallieres: Living in Montreal but specializing in European travel, Marie-Eve posts great photographs, useful travel tips and wonderful insights from her trips all around the world.