Sometimes it’s not about the journey, it’s about the destination. These 25 top hotel influencers travel the globe, promoting world-class destinations through their vlogs, blogs, and tweets. Follow these jetsetters, and you’ll never put a foot wrong when planning your next vacation.
25 Top Hotel Influencers
Damon and Jo
The dynamic duo of hotel influencers Damon and Jo started out traveling on a shoestring. Now they have lucrative deals with big brands. Whether they’re staying in a treehouse in Koh Phi Phi or a capsule hotel in Tokyo, their travelogues shine a light on some of the most exciting retreats for couples. They have over 945,000 subscribers on YouTube.
John DiScala, aka Johnny Jet, is one of the first luxury hotel influencers. His website is now a hub for travel tips, blogs, hotel information, hot deals, and booking tools. He uses Instagram to share breathtaking views from around the world with over 27,700 followers.
Hotel influencer Louis Cole uses his FunForLouis YouTube channel to share his exploits in far-flung corners of the world with over two million subscribers. The focus is on travel and adventure, but that includes some fascinating stops along the way in desert hotels, luxury accommodation, and even a haunted building.
As the founder and CEO of The Points Guy, a travel and lifestyle media platform, Brian Kelly shares a wide range of content, including travel tips, curated travel guides, and hotel reviews. Forbes voted him the number one travel influencer in 2017, and his home site receives six million unique visitors each month.
Kiersten Rich is the brains behind The Blonde Abroad, a highly successful blog site that provides everything from travel tips and hotel highlights to a shop for travel accessories and fashion. The top hotel influencer has visited over 50 countries, and encourages her fans to live a life they love.
Many influencers focus on high adventure or solo travels to exotic locations using obscure modes of transport. Eric Stoen’s Travel Babbo blog focuses on adventures for the whole family. If you’re taking the kids on vacation and need to know where to stay, or you’re off on a road trip with your siblings, this hotel influencer’s content is a great place to get your journey off on the right foot.
The Luxury Travel Expert
Only interested in the best of the best? The Luxury Travel Expert on YouTube is a great place to find out about some of the most exotic hotels and resorts in the world. The hotel influencer channel has 149,000 subscribers.
Christine Vidal, the hotel influencer otherwise known as Jetset Christina, chases her dreams all over the world, and captures stunning locations to share with over 42,000 followers on Instagram. Her travel blog covers all the best places to stay.
If you’re looking for luxury without the luxury price tag, you need to check out Clint Johnston’s content. As founder of the triphackr website, he uses his blog and social media accounts to share top tips for upgrading your adventure.
Luxe Family Travel
Mum of four Emma Lambert tours the world with her family, sharing incredible sights with 112,000 followers on Instagram. Her blog features news and reviews about fantastic family-friendly hotels.
As the founder of Luxe Social Media and Luxe Tiffany, Tiffany Dowd has positioned herself as a leading expert on global luxury hotels, and she often advises global travel brands on social media marketing and online strategies. Her website is a place where fashion, lifestyle, and travel intersect.
Nick and Hannah
Nick and Hannah, the creators of the Salt in our Hair blog, have worked with some huge brands, including GoPro, Hillside Beach Club, and Beachcomber Resorts & Hotels. They have 140,000 followers on Instagram.
Carmen Caballero, aka Exotiktraveler, is a luxe travel consultant and marketing influencer. Her Instagram account has accumulated 79,100 followers interested to find out more about luxury hotels and brands.
When she quit her corporate life in Sydney, Georgia Hopkins took to life on the open road and started the It’s Beautiful Here website. Her travel guides document all aspects of her life of adventure.
Professional hotel and travel blogger Timo Kiviluoma uses all forms of social media to engage with his audience and has a reach of over 25,000. His @travelwithtimo Instagram account has over 18,000 followers.
Samantha Laura Kaye
Some people dream of adventure but Samantha Laura Kaye lives it. She uses all forms of social media but her strongest following is on Twitter. Unlike some other influencers she spreads her net wide and posts about travel, hotels, food, fitness, beauty, fashion, and even technology.
Christina Tan is a Social Ambassador for Travel + Leisure. Her @sassychris1 Instagram account is a great place to visit for some jaw-dropping views of stunning landscapes and beautiful, world-class hotels.
Tara Milk Tea
Tara Milk Tea’s Instagram page is like a pictorial bucket list for anyone with wanderlust. Her photographs capture unique aspects of her travel destinations, and there are plenty of shots of her glamping or enjoying the high life in luxury hotels.
Katie Dillon enjoys traveling wither her family and has a passion for five-star hotels. Under the handle La Jolla Mom she shares her experiences with over 40,000 Instagram followers and 22,000 Facebook followers.
These top hotel influencers have become successful in the travel and leisure sector. There content is varied and interesting, and they use their influence to broker lucrative partnerships with big brands. If you’re considering influencer marketing, maybe it’s time to set a course for success and get in contact with some of these top hotel influencers.