Marketers and brands agree content and influencer marketing were their most effective investments in 2016.

2017 State of the Creator EconomyTake a deep dive into the 2017 “State of the Creator Economy” study. In partnership with research firms The Right Brain Consumer Consulting, Halverson Group, Lightspeed GMI, and Research Now, we asked marketers, creators, and consumers to rank the effectiveness of their Influencer and Content Marketing investments compared to other marketing mediums.



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