Sargento Cheese Blocks
Sargento recently introduced Tastings, a line of specialty cheese snacks that help you explore a new world of diverse and exceptional cheeses from a brand you know and trust. In order to spread the word about this new line, the brand sent bloggers samples and asked them to write posts that included key messaging and a description of their overall experience with the product in an organic and natural way. Specifically, the brand was interested in reading about how each blogger incorporated it into their day, what moments it worked best with, what was the blogger feeling, what did he/she pair them with, and what did he/she like best about them. Check out some of the delicious cheese pairings made by CherylStyle, Somewhat Simple and Over the Big Moon.
Elmer’s Probond
ProBond Advanced is Elmer’s strongest and safest multi-surface glue that is able to provide strength, durability and ease of use with a clean, finished appearance. It provides Home Improvers the ability to bond mixed materials such as wood to metal, glass to concrete, or ceramic to drywall without the messy residue often left behind from a polyurethane glue. To put it to the test, the brand tasked bloggers to use the product to create sophisticated, mixed material Home Improvement projects – ranging from flea market flips to Pinterest and magazine inspirations (not replications). And bloggers more than delivered! Check out some of the creative pieces made by Lolly Jane, The Design Confidential and The DIY Show Off.
Melano Peel
Melano Peel recently launched a new website for their exotic skin care products and wanted to draw attention to it. They definitely succeeded when they got the beautiful Real Housewives of Atlanta star Cynthia Bailey involved. Cynthia took her love of their facial serum to Twitter and received 80 favorites and 59 retweets.
Libby’s #PumpkinCan
Libby’s believes that pumpkin is the most versatile vegetable in the world because it can be used in a variety of sweet and savory dishes throughout the year. However, most people only associate pumpkin with Fall and pumpkin pie spice. In order to change that perception, key bloggers were given coupons to purchase Libby’s Pumpkin Puree and create unique recipes as part of Libby’s #PumpkinCan campaign. Try not to drool over these great recipes from Eats Well With Others, Fit Foodie Finds and Eclectic Recipes.
