Orlando, FL, July 11, 2011 — IZEA Holdings, Inc. (IZEA:OTCBB), a world leader in social media sponsorships, today announced the completion of a merger transaction and the commencement of electronic its stock trading under the symbol “IZEA” on the OTC Bulletin Board.

In connection with the merger, the Company raised $3,300,000 through the sale of common stock and warrants completed May 12, 2011. The private placement was priced at $10,000 per unit, with each unit consisting of 30,303 shares of common stock and a warrant to purchase of 18,182 shares of common stock at an exercise price of $0.50 per share. The warrants are exercisable for a period of five years from the date of issuance. After accounting for the merger and financings, the Company currently has 44,939,384 shares of common stock outstanding.

“This represents a major milestone for our company”, said Ted Murphy, CEO of IZEA. “I am pleased to have completed this transaction, as it enables us to broaden our investor base and create a liquid market for our stock. As a publicly-traded company, we believe that we will be in a better position to take advantage of the growing opportunities emerging in our industry.”

The financing will be used primarily for expansion of IZEA’s outside sales and marketing operations in target markets. “We have spent the last few years focused on the development of our technology platforms and building our publisher network. The company is now in a position to more aggressively expand our strategic sales efforts with agencies and brands,” said Murphy.

Rodman & Renshaw, LLC, a wholly owned subsidiary of Rodman & Renshaw Capital Group, Inc. (NASDAQ: RODM), acted as financial advisor in connection with the private placement.

This press release does not constitute an offer to sell or the solicitation of an offer to buy nor will there be any sale of these securities in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of such state or jurisdiction.

IZEA has filed a Current Report on Form 8-K with the Securities and Exchange Commission describing in more detail the terms of the share exchange agreement and the private placement.

About IZEA

IZEA Holdings, Inc., (“IZEA”) is a world leader in social media sponsorship, operating multiple marketplaces including WeReward, SponsoredTweets, and SocialSpark. IZEA connects advertisers with social media publishers, helping them monetize their social media presence. The company has completed over 2,000,000 social media sponsorships for customers ranging from small local businesses to Fortune 50 organizations. For more information about IZEA, visit www.izea.com.

Safe Harbor Statement

This press release contains forward-looking statements, particularly as related to, among other things, the business plans of the Company, statements relating to goals, plans and projections regarding the Company’s financial position and business strategy. The words or phrases “would be,” “will allow,” “intends to,” “may result,” “are expected to,” “will continue,” “anticipates,” “expects,” “estimate,” “project,” “indicate,” “could,” “potentially,” “should,” “believe,” “think”, “considers” or similar expressions are intended to identify “forward-looking statements.” These forward-looking statements fall within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934 and are subject to the safe harbor created by these sections. Actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties. Such forward-looking statements are based on current expectations, involve known and unknown risks, a reliance on third parties for information, transactions or orders that may be cancelled, and other factors that may cause our actual results, performance or achievements, or developments in our industry, to differ materially from the anticipated results, performance or achievements expressed or implied by such forward-looking statements. Factors that could cause actual results to differ materially from anticipated results include risks and uncertainties related to the fluctuation of global economic conditions, the performance of management and our employees, our ability to obtain financing, competition, general economic conditions and other factors that are detailed in our periodic reports and on documents we file from time to time with the Securities and Exchange Commission. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. The Company cautions readers not to place undue reliance on such statements. The Company does not undertake, and the Company specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement. Actual results may differ materially from the Company’s expectations and estimates.