Top U.K. Beauty Influencers on Social Media

The beauty niche is full of everything from makeup products to skincare routines and influencers in the U.K. are here to share their insight on all the trending looks. We’re rounding up some of the top U.K. beauty influencers sharing all their creative looks and beauty tips.

Top 14 U.K. beauty influencers giving all the inspiration

Kassie — Makeupbyshab

Kassie is one of the youngest makeup artists on social media. She and her mom take to TikTok to share with their talents for creating makeup looks with more than 3.8M followers. The duo is based in London and they recreate looks on each other while using trending products.

Lydia Fowler

Lydia is a U.K. beauty influencer who has gained more than 228K Instagram followers by sharing sophisticated makeup looks. Her page features tutorials, products and her routines. She has worked with brands like e.l.f. and Anastasia Beverly Hills to create her natural yet polished looks.

Bex Weston 

Bex is a beauty influencer who uses her platform to provide hair styling routines and hair-health-related content. The U.K. beauty influencer shares everyday hairstyles with more than 771.6K TikTok followers.

Caress Dowling 

As a skincare enthusiast, Caress is one of the most popular beauty influencers based in the U.K. She demonstrates her passion for skincare and finding affordable products, sharing routines and advice on how to get glowy skin. She has more than 139K Instagram followers.

Cher Webb 

As a contributing beauty editor at Liberty London, Cher is the ultimate beauty influencer who has a following of more than 481K on Instagram. She regularly gives her tips and tricks as a pro makeup artist. From skincare routines, trending lipsticks, and popular nail styles, Cher shares it all.

Dr. Kemi Fabusiwa

With a following on Instagram of more than 117K and more than 23K on TikTok, it is safe to say that “Dr. Fab” is one of the most influential skincare creators on social media. The doctor uses her platforms to offer her advice on all things skincare and help her followers perfect their “hot girl” skincare routines.

Patricia Bright

As a London native and lover of all things makeup, Patricia is popular on YouTube for her beauty and lifestyle content. She has earned more than 2.8M subscribers. Patricia uses her channel to share her life as well as the best makeup advice and products. Check out her easy-to-follow hair, skincare and makeup tutorials.

Amy Rickaby — beautyworksbyamy

Amy joins our influencer list as a U.K. nail artist who has gained more than 161K Instagram followers with her artistic designs. If you’re looking for some inspiration for your next manicure, beautyworksbyamy is just the account for you. Her feed is full of her talented manicures and tutorials on how to get the cutest sets.

Rebekah Eller

Rebekah is “your makeup bestie” on TikTok and has inspired more than 158K followers with her favorite makeup routines. From how to carve the perfect brows to avoiding muddy eyeshadow, Rebekah’s feed is full of advice and tips for creating the perfect looks.

Frankie — Frankie Darling

If you’re looking for artistic and sophisticated makeup inspo, Frankie has got the account for you. The MUA has shared her passion for beauty with more than 152K Instagram followers. She creates bright and colorful looks.

Abbie — AbbieCurls

Abbie joins the U.K. beauty community as an influencer focused on natural hair and women’s health. She takes to YouTube to share her naturally curly locks and just how to style curly hair. She has more than 36K YouTube subscribers and a following of more than 119K on Instagram. Her channel is full of tutorials on braids, hair growth advice, and a whole playlist regarding natural hair.

Akta Bavalia

Akta is a London-based influencer who doubles as a trichologist in training. On TikTok, she shares her knowledge and passion for hair and beauty. She has gained over 123K TikTok followers by sharing everyday hair styles, her favorite heat protectant products, and inspiration for date nights.

Lisa Eldridge

Our list wouldn’t be complete without the pro makeup artist Lisa Eldridge. As a New York Times best-selling author and a global creative director for Lancome, Lisa has earned more than 1.8M followers on Instagram, where she shares her insight into all things beauty. She has her own makeup line, and she posts creative looks and tutorials using her best products.

Atarah Mayhew

Atarah uses her TikTok to showcase her brilliant and unique makeup looks with more than 805K followers. She creates looks often based on real life characters and brands. Her creativity and love for makeup are apparent through her posts. From Valentine’s Day looks to ombre eyeliner tricks, there is no limit to Atarah’s creativity.

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