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There are plenty of opportunities for entertainment online. Thus, the top entertainment influencers don’t all fit into the same niche or category. But, they do all have one thing in common.

They have what it takes to grab hold of and keep hold of an audience’s attention. From musicians to comedians and from models to gamers, here are the top entertainment influencers on YouTube, Instagram and Twitter today.

25 Top Entertainment Influencers

Lilly Singh

Known as Superwoman on her YouTube channel, Toronto-born Lilly Singh makes comedy sketches, music videos and more. The top entertainment influencer recently published a book, How to Be a Bawse. It reflects on her experience and offers advice on succeeding in life.

Tyler Oakley

Tyler Oakley is more than just a top entertainment influencer. He rose to fame thanks to his YouTube channel. But he also is an activist and advocate for the LGBTQ community. He published a book, binge, which is a collection of humorous essays.

Logan Paul

Logan Paul is definitely one of the more controversial entertainment influencers out there. He posts goofy videos on his YouTube channel. But, he fell from grace thanks to a few videos made in poor taste. Although he lost subscribers and brand sponsorships, he still has more than 17 million subscribers.

Jake Paul

Jake Paul is Logan Paul’s younger brother and a top entertainment influencer in his own right, with somewhere in the neighborhood of 15 million YouTube subscribers. Although he posts ridiculous prank videos, he started by starring in “Bizaardvark” on the Disney Channel.

Lena Dunham

Lena Dunham became famous for her work on the HBO series Girls. But, she also built up quite the social media presence, with nearly 6 million followers on Twitter. The entertainment influencer also co-founded Lenny Letter, an email newsletter with a feminist bent.

Katy Perry

With over 100 million followers, Katy Perry remains the most followed person on Twitter and one of the top entertainment influencers. The pop star uses the platform to keep her fans up-to-date on what’s going on with her.

Lele Pons

Lele Pons is all over social media, with 23 million plus Instagram followers, a healthy subscriber base on YouTube and a following on Twitter. The top entertainment influencer is also a comedian known for creating and posting funny sketch videos.

Ariel Martin

You might know Ariel Martin better as “Baby Ariel,” a performer known for her music videos. The only of the top entertainment influencers still in her teens, Ariel got her start by posting short clips of herself lip-synching on the app, according to People. One of her videos landed on the front page of the app, and the rest is history.

King Bach

King Bach started on Vine back in the day, where he was the most-followed person on the platform. Although Vine’s no more, Bach is still around, with established followings on Instagram and YouTube. He uses his online fame and influencer to land  roles on the small screen, including one on “The Mindy Project.”

Selena Gomez

Pop star Selena Gomez has the privilege of being the most followed person on Instagram, with over 135 million followers. Her posts are a mix of socially conscious photos about the fight to end gun violence and brand partnerships, such as pictures of her collab with Coach.

Colleen Ballinger

Funny woman Colleen Ballinger is the creator of the character Miranda Sings, an awkward wannabe. The character proved to be so popular that Ballinger inked a deal with Netflix to produce a show, “Haters Back Off,” which got two seasons on the streaming service.

Shane Dawson

Shane Dawson is another YouTuber who makes funny, goofy videos. He’s been on the platform for about a decade and has been able to spin off into creating feature length films, writing a few books and launching a podcast.

Cameron Dallas

Cameron Dallas also got started on Vine and has since found success on other platforms since the app shut down. He posts videos on YouTube somewhat regularly, has lots of selfies on Instagram, and has landed his own show on Netflix.

Hannah Hart

One of the most popular shows on Hannah Hart‘s YouTube channel is “My Drunk Kitchen,” where she prepares food while drinking booze. But the entertainment influencer does more than just cook. She’s also got cat videos, dating tips and other clips.

Roman Atwood

Roman Atwood got his start on YouTube with prank videos but then matured a bit and started making vlogs on the site.

Rachel Levin

Rachel Levin is better known as Rclbeauty101 on YouTube, where she posts a grab-bag of videos, ranging from beauty tutorials to comedic skits.

Daniel Howell

Daniel Howell is a BBC radio presenter who’s also done pretty well for himself on YouTube. His videos poke gentle fun at his awkwardness and shyness.

Caspar Lee

Caspar Lee‘s YouTube channel covers a lot of ground. He’s got interviews with celebs (like James Cordon), spoofs of reality TV and prank videos.

Lin-Manuel Miranda

Lin-Manuel Miranda is the creator of the smash-hit musical “Hamilton.” He’s also a top entertainment influencer, with more than 2 million followers on Twitter.

Kevin Hart

Comedian Kevin Hart has worked pretty hard to build up his career and his following. He’s got more than 35 million followers on Twitter and 58  million on Instagram.

Justin Bieber

Canadian pop star Justin Bieber is one of the most followed people on both Instagram and Twitter, with around 100 million followers on each platform. His Instagram is full of selfies while his Twitter feed is a mix of social commentary and career updates.

Issa Rae

Before actor and writer Issa Rae was Insecure on HBO, she was an Awkward Black Girl online. Her web series won awards and helped propel Rae to fame offline.

Amy Schumer

Comedian Amy Schumer has seen her fair share of ups and downs and backlash, but she’s still got a loyal following (more than 6 million followers). Her Instagram profile is full of selfies, promotional posts and personal moments.


Until Kylie Jenner had her baby girl, Beyonce had the honor of having the most liked Instagram post ever. Her pregnancy announcement (with twins, no less), earned well over 6 million likes.

Ariana Grande

Ariana Grande is a pop star and another one of the most followed people on Instagram (118 million). Her profile consists of mostly photos of herself.