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Some of the most famous social media influencers use Instagram as their main platform and a window into their lifestyles. With millions of followers, these celebrity Instagram influencers let the world live vicariously through their posts and keep their fans updated. Check out the top 10 celebrity influencers on Instagram.

Top 10 Celebrity Influencers

Selena Gomez 

With 429M followers, Selena has one of the most followed accounts on Instagram. She is an actress, singer and businesswoman who rose to fame from her leading role on the hit Disney show, Wizards of Waverly Place. Through her Instagram, she shares glimpses of her social life, insights into her latest music projects and sneak peeks of products from her acclaimed beauty brand, Rare Beauty.

Charles Melton 

Charles, an actor with 5.5M Instagram followers, achieved widespread recognition through his role in the television series, Riverdale. Since the show’s conclusion, his following projects have garnered him acclaim, earning nominations from prestigious awards like the Golden Globes and the Critics Choice Awards.He has a fun online presence, often posting photos with his famous co-stars, such as Natalie Portman, and old childhood photos.

LeBron James 

LeBron is regarded as one of the best basketball players ever with four championships, two Olympic medals with the US national basketball team, four finals MVP awards and the title of all-time leading scorer in NBA history under his belt. He’s also currently the oldest player in the NBA. He has partnerships and collaborations with renowned brands like Nike, Louis Vuitton and DraftKings. Beyond the court, he’s family oriented and philanthropic, often posting fun family moments and his charitable endeavors to his 159M Instagram followers.

Paloma Elsesser

Paloma is a model who has been on the covers of highly renowned magazines like Vogue, The Cut and Homme Girls. She has a growing audience of 580K Instagram followers. On her social media she speaks about her experiences as a plus size model and spreads messages of body positivity. Additionally, she shares photos of her attendance at prominent events, like the Met Gala and the CDFA Fashion Awards.

Xochitl Gomez

Xochitl is an actress who gained recognition for being America Chavez in the Marvel cinematic universe. She has a large social media following with 8.6M TikTok followers and 2.7M Instagram followers. Her content is playful featuring videos of her dancing and goofing around with friends. Xochitl is also the most recent Mirrorball Champion from Dancing with the Stars. Her star status has earned her partnerships with IHOP and Hot Topic.

Keke Palmer  

Keke is an actress, singer, host and self-proclaimed “Millennial Diva.” She has a comedic personality that’s put on display on her podcast, Baby This is Keke Palmer, where she interviews her peers like Sterling K. Brown and Snoop Dogg. She has 14.1M Instagram followers and 8M TikTok followers.

Hailey Bieber 

Hailey Bieber is a model and entrepreneur with 51M Instagram followers. She has posed for famous fashion brands like Victoria’s Secret, Calvin Klein and FILA. Her skincare brand, rhode, has made waves on social media with its viral lip peptide treatments and visually aesthetic print campaigns. Additionally, Hailey is married to global superstar Justin Bieber.

Serena Williams  

Known as one of the greatest tennis players of all time, Serena has a global following of 17.2M Instagram followers. Following her retirement in 2022, Serena transitioned into entrepreneurship, co-founding WILL PERFORM, a company specializing in pain relief roll-on sticks, and Serena Ventures, a venture capital fund supporting a diverse range of consumer products and services, technology, and wellness companies. Alongside her professional pursuits, Serena offers glimpses into her personal life, sharing moments of self-care and family bonding experiences with her audience.

Olivia Rodrigo 

Olivia rose to mainstream fame after the release of her hit debut single, “Drivers License.” Since then, she has gained a following of 36.6M Instagram followers. Her account features inside glimpses into her performances, showcases her magazine covers and shares promotional material for her latest album, GUTS.

Shay Mitchell  

Shay is an actress and founder of the lifestyle and travel brand BÉIS. Her brand has gone viral for its partnerships, such as with the Barbie movie and Elsa Hosk, and their popular Weekender bags. In addition to her entrepreneurship endeavors, she posts fashion, family and lifestyle content. She has 36.5M Instagram followers.

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