Between iconic players, coaches and even fans of the game, basketball has established a strong presence on social media. Following influencers from this beloved sport is a great way to stay up-to-date with highlights, stats and more directly from those within the basketball world. Here are some of our top picks for must-follow basketball influencers on social media.
Top basketball influencers to know
Wesley Iwundu
Wes is more than an NBA star; he’s a fashion icon and influencer. His Instagram photos let you know he plays basketball for a living, but his stylish ensembles speak to his energy off the court. He has just over 36K Instagram followers.
Tristan Jass
For some players, trash-talking is half the fun of pickup games, and Tristan has capitalized on this entertaining aspect. His 5.37 million YouTube fans can choose from countless basketball videos that feature Tristan smoking the competition. His recent fan-favorite videos feature him playing in the NBA All-Star Celebrity Game.
Kenny Chao
Kenny’s 358K subscribers love his videos, from tips on how to do a crossover to suggestions to improve jump shots. His videos feature some of his most embarrassing basketball moments and playing ball with fellow popular social media influencers. When he isn’t sharing his athletic talent, Kenny posts videos of mukbangs.
Nick Briz
With 751K subscribers on YouTube, Nick has dazzled basketball fans in dunk competitions and exciting pickup games. He has dunked on movie stars at Snoop Dogg’s mansion and showed off his skills at Floyd Mayweather’s basketball game. His channel shares his experiences with fellow athletes with the same passion and love for the game. He also likes to play up the toxic side of basketball with clickbait titles about fights and dirty players.
Carter Brisson
Carter might be young, but the basketball influencer has racked up 451.4K followers on TikTok for his entertaining clips and commentary. Sometimes, he brings in his Uncle Norris to give commentary on his NBA starting five or his top NBA players of all time. His videos often highlight some of the best basketball transitions and a funny look into current basketball games.
@basketball_nerd The Story of Jaylen Brown’s Left Hand🙋♂️🗑️🏀 #nba #nbabasketball #basketball #fypシ #foryou #foryoupage
♬ original sound - Spedup audios
@coachluuu Replying to @ This is why I haven’t been shooting free throws.
♬ original sound - Lucas Shapiro
Sophie Carrigill
Sophie is a Great Britain wheelchair basketball player and two-time Paralympian who shares her success and love for the sport with over 11.2K Instagram. Her feed is full of insights into her practice, game routines, and the trendy styles she flaunts off the court.
Angel Reese
Known for her recent success in the College World Series as the winner of the Most Outstanding Player award and for winning the NCAA National Championship in 2023 at LSU, Angel has become one of the most popular college basketball influencers on social media. With more than 2.6 million Instagram followers, the “Bayou Barbie” fills her feed with her love for the sport, trendy fashion, and partnerships.
Deja Kelly
Deja has become quite the basketball influencer known as one of the most talented basketball stars on North Carolina’s most recent team that helped lead the team to their first Sweet Sixteen appearances in the last seven years. With more than 485.4K followers, the UNC star fills her feed with vlogs of practices, favorite products, and her love for the game.
Breanna Beal
Former star of the South Carolina team of 2022-2023, Breanna was recently drafted by the WNBA Minnesota Lynx and has taken her 141K Instagram followers along for the ride. The basketball influencer and star athlete shares her love for stylish outfits off the court and helping the up-and-coming basketball stars.
Angel McCoughtry
Two-time Olympic Gold Medalist Angel, who last played for the Minnesota Lynx, loves sharing basketball, lifestyle and music with her 497K followers on Instagram. She also owns her chain of ice cream parlors, so she’s got quite a variety of passions that she shares with her followers.
Rachel Annamarie Demita
Former college athlete Rachel now uses her platform to share her life with more than 1 million followers. Known as the host of the popular Courtside Club podcast, NBA 2K host, and an influencer who has partnered with major brands like Reebok and Powerade, Rachel reaches an audience who loves basketball, style and travel.
Giannis Ugo Antetokounmpo
Giannis is a Greek-Nigerian basketball player who plays for the Milwaukee Bucks. This 6’11” player says he is his father’s legacy and shares it with fans and his 16.2 million followers on Instagram. When he’s not shooting hoops, he shows up in his favorite fashion or works with brands like Starry and Degree.
Brittney Griner
With 714K followers on Instagram, Brittney is an American professional basketball player for the Phoenix Mercury. She’s also a two-time Olympian and six-time WNBA All-Star. This decorated player was recently recognized by her college, Baylor University. Her book, “Coming Home,” will be released in May 2024.
Crissa Jackson
Crissa is a popular basketball player and influencer on TikTok with 15.4 million followers. She makes tons of humorous basketball content, dancing videos and other fun lifestyle content. Her followers love her for her high energy and love for the game.
@crissa_ace What would you have done in this situation?
♬ original sound - <3
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