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SXSW 2020 Influencers for Virtual Events

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SXSW influencers

Each year, creators in the interactive, music, film and other industries typically convene at the South by Southwest (SXSW) Conference and Festivals in Austin, Texas. In 2020, SXSW has been cancelled due to COVID-19 concerns, leaving marketers with questions about how to launch their products and services virtually. These influencers are well known among the community that frequents SXSW and could be an option for online promotions and reviews.

Film

Mariana van Zeller has been honored with a DuPont Award, Peabody Award, Emmy nomination and additional awards for her investigative journalism. She is currently a correspondent with National Geographic.

Ronan Donovan, also with National Geographic, taught himself photography and filmmaking as he traveled the world as a field biologist. He uses visual storytelling to impassion others to conserve wild animals and wild places.

Music

Sophie Hawley-Weld is half of the Grammy-nominated music duo SOFI TUCKER, along with Tucker Halpern. She and Halpern are also passionate activists who use their music to raise awareness for various causes, foster community and support equality.

Visual Arts

Zach Lieberman creates art using code, focusing on how poetry can be created using computation. He’s a co-creator for the School of Poetic Computation and builds experimental drawing and animation tools.

Tara McPherson is named the crown princess of poster art by ELLE Magazine with A-list clients like Sony, Microsoft, DC Comics, Pepsi and many more. Her celebrated artwork includes fine art, illustrations, sculpture and monographs.

Design

Yoichi Ochiai is an associate professor and head of Digital Nature Group at University of Tsukuba, Japan. He’s a media artist with expertise in CG, VR, HCI, digital fabrications and autonomous driving and body control.

Jerry Saltz is a Pulitzer Prize winner for criticism and a senior art critic at New York Magazine. He’s considered a prominent voice within the art world.

Gaming

Jack Pattillo is a gamer, philanthropist, voice actor, entrepreneur and LEGO stop-motion artist. He’s a senior producer at Rooster Teeth and an integral part of its annual Extra Life fundraiser for Dell Children’s Medical Center in Austin.

Cecilia D’Anastasio is a staff writer for WIRED who reports on gaming culture, esports, tech, anime and digital labor. She often immerses herself into virtual worlds to investigate issues that include cybercrime and online streaming culture.

Media & Journalism

Hannah Berner interviews influencers and celebrities about their insecurities, fears and mental health issues on her podcast Berning in Hell. She also tours the country doing comedy shows and is a cast member on Bravo TV’s “Summer House.”

Jim Kwik teaches how to use the brain to its full potential and is a leader in memory and speed-reading training. He focuses on mastering information overload, improving memory and learning faster.

Health & Medtech

Dr. Amy Meyers is a two-time New York Times best-selling author and functional medicine physician. Instead of relying on conventional medicine, she seeks out the environmental root causes of chronic illnesses, such as stress, diet, toxins, infections and gut health.

Max Lugavere is a health and science journalist, filmmaker, speaker, New York Times best-selling author and host of the podcast “The Genius Life.” He shares evidence-based principles of neurogenerative disease prevention, healthy aging and cognitive performance.

Government & Politics

W. Kamau Bell is a socio-political comedian who’s been nominated for multiple NAACP Image Awards and is host to a CNN Emmy Award winning docu-series. The title of his book describes him best. It’s “The Awkward Thoughts of W. Kamau Bell: Tales of a 6′ 4″, African American, Heterosexual, Cisgender, Left-Leaning, Asthmatic, Black and Proud Blerd, Mama’s Boy, Dad, and Stand-Up Comedian.”

Leah Frances Greenberg and her husband Ezra Levin are co-creators of The Indivisible Project, a grassroots movement to rebuild US democracy and combat the Trump agenda. She’s a former Capitol Hill staffer, has managed human trafficking grants and programs and is one of TIME 100’s Most Influential People of 2019.

Sports

James Blake is a former professional tennis player, New York Times Best-Selling author. He’s also a TV analyst, activist and philanthropist and was named the Arthur Ashe Humanitarian of the Year in 2008.

Emma Lovewell is a Peloton senior instructor, personal trainer, former dancer and founder of Live Learn Lovewell blog. She advocates for a well-balanced life through movement, sweat and healthy food.

While SXSW may be cancelled, influencers like these could help your brand gain much needed online exposure at a time when social media consumption is expected to grow significantly. To find more influencers like these, reach out to IZEA.

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