South Carolina has an irresistible charm, characterized by its sun-kissed beaches and historic cities like Charleston. Renowned as a haven for fishing and hunting enthusiasts, the state boasts quaint local restaurants serving iconic Southern dishes. Gain an intimate perspective on South Carolina as local influencers offer glimpses into their daily lives. Check out our list of the top South Carolina Influencers to follow.
Top South Carolina influencers
Susan Melanie Knight
Susan utilizes her platform to assist busy moms by sharing simple and budget-friendly recipes. She has curated a collection of content, spanning breakfast, lunch and dinner, featuring dishes such as breakfast bites, enchiladas, and teriyaki chicken. Through her easy to follow recipes and engaging personality, she has built a community of 5.7K Instagram followers.
Hoang Vi Fessenden
Hoang is a native South Carolinian influencer and blogger with 21K Instagram followers. Her content revolves around sharing insights into her life as a mother of two young children, detailing family-friendly travel plans, and highlighting her favorite food spots across South Carolina. On her self-titled blog, Hoang features recipes and reviews of health and beauty products.
Ashley Brown
Ashley shares a wide range of content, including everything from fashion and lifestyle. Her posts include family activities like pickleball, fall fashion recommendations and memorable nights out at concerts. By sharing her interests and experiences Ashley has amassed 39.5K Instagram followers.
Megan Stokes
Megan has lived in Charleston, South Carolina her whole life and uses her platform as a creative outlet for her home design projects and fashion ideas. Her feed is a blend of interior design tips and ideas, complemented by styling recommendations. She has 186K Instagram followers and has worked with brands like Sezane, Nordstrom and Mattress Firm.
Carrie Morey
Carrie, a food content creator and entrepreneur with 30.8K Instagram followers, is the founder of Callie’s Hot Little Biscuit, a mail-order eatery specializing in biscuits, pimento cheese, and Southern staple dishes. Through her platform, she provides her audience with sneak peeks of new dishes from her food business and glimpses into her family life.
Anabelle
Anabelle is a fashion influencer with 29.4K Instagram followers. She has a trendy style that includes bright colors, funky patterns and eye catching textures. Her influential presence has secured her a partnership with the local hometown business, HarbourView Inn, a boutique hotel in Charleston’s historic district.
Kenzie and Carol Carter
Kenzie and Carol are twins living in Charleston, Carolina with 86.2K Instagram followers. They are best friends and share double the insight on their everyday outfits, home lives and their experiences in motherhood. They also take twinning to the next level with their similar outfits and interests.
Megan Pinckney Rutherford
Megan is a sixth-generation Charlestonian and takes pride in her roots by sharing content that celebrates her hometown in her blog Shades of Pinck. Through her insightful blog posts and engaging Instagram reels, she has cultivated a community of 59.4K Instagram followers. She also shares lifestyle content encompassing styling tips, home decor projects, party planning ideas and her favorite spots around Charleston.
Andrea Serrano
Andrea is a versatile professional, excelling as a fashion stylist, producer, host and content creator. With a playful sense of style involving the artful mix of prints and interesting silhouettes, she imparts outfit details and styling tips to her audience. Additionally, Andrea provides behind-the-scenes glimpses into the projects she’s working on. She has 23.5K Instagram followers and is often featured on the cover of Charleston Magazine, the official city magazine and guide for Charleston since 1975.
Kristin Chambless
Kristin has 87.8K Instagram followers and posts life, style and travel content. Her posts include her take on rug layering, beach outings and outfit details. Additionally, Kristin’s blog Color by K offers articles on hair, makeup and skincare tips.
Hillary Conheady
Hillary is a fashion influencer who splits her time between California and South Carolina. Proclaiming a big personality and an even bigger closet, she showcases her fashion-forward outfits to her 25K Instagram followers through an extensive feed of photos. She’s donned everything from opulent furry coats to eclectic knit sweaters.
Clara Peirce
Clara is based in Charleston, South Carolina and shares YouTube videos detailing every aspect of her life to her 37.9K subscribers. She takes her audience along life moments, like decorating for Christmas, going grocery shopping and sharing her goals for the new year.
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