20 Nashville Influencers Showing Life in the Music City

Music City is home to great style, sights, and sounds — as well as plenty of country music megastars. These 20 Nashville influencers are at the top of their game when it comes to keeping up with everything that makes it such a sought-after, iconic city.

Nashville influencers to follow to stay on the pulse of the city

Julia and Hunter Havens

This social media couple, plus their new baby, Smoke, live in downtown Nashville. Julia and Hunter share their life on YouTube, TikTok and Instagram, focusing mostly on fashion, lifestyle and home decor. They’re currently remodeling a cabin in Nashville and will soon be building a home in the country outside of the city. But for now, you can find the two smashing workouts at F45, going out to eat at the coolest spots and traveling with their baby. 

Rachel Autenreith

Rachel lives in Nashville with her husband, Dylan, two dogs and a baby on the way. She loves all things neutral and beautiful, so her content is filled with fashion finds, homeware and now all things baby. Rachel explores Nashville frequently and talks about what it’s like to live in the area while her husband coaches at Vanderbilt. Her YouTube channel has over 80K followers, 81K on Instagram and 58K on TikTok, so you’re able to follow up with her life in whichever format you prefer.

Holly is a singer-songwriter based in Nashville. Whether completing a backyard makeover or shopping for her cat, Holly’s funny personality keeps her 1.9 million TikTok followers tuning in for more.

Lana is a Nashvillian country songstress who finished in the top eight on season 21 of NBC’s “The Voice.” Lana is a micro-influencer on Instagram who delights her followers with live acapella videos showcasing her powerhouse vocals, performances from her time on “The Voice,” and stunning promotional shots that spotlight both her talent and beauty.

Abbey Soandso

Abbey is a model, vocalist, and aspiring guitar player in Nashville. She is an influencer on TikTok who is closing in on 494K followers. She posts plenty of peeks into her playful personality as well as her life with bipolar disorder.

Felicia Hockensmith

Felicia is a Nashville-based digital creator focusing primarily on beauty and skin care injected with a healthy dose of humor. As a TikTok influencer and beauty product junkie, Felicia shares her favorite skin-care product picks and workout wear.

Alexa Anglin

Alexa is a mom of three boys, a Nashville resident and the founder of the brand Roe Wellness. Alexa has 903K followers on Instagram, where she shares home updates, mom life and the occasional sweet treat.

Mallory Ervin

Nashville-based author, blogger, podcaster, and mom Mallory has a bubbly personality and style to match. Mallory has 1M followers on Instagram and regularly dishes out her shopping haul successes, beauty routine hacks for busy moms, and shots from her local book signings.

Hunter Premo

Hunter is a Nashvillian blogger with 356K followers who posts about fashion, motherhood and everyday life.  She’s a mid-tier influencer on Instagram who also runs a successful lifestyle brand. She shares plenty of sweet, glamorous shots with her husband and her OOTD style tips.

David Steele Ewing aka thenashvilleiwishiknew

As a ninth-generation Nashvillian, David’s roots run deep in the storied Southern city. He’s a writer, historian, speaker, and tour guide who collects Nashville memorabilia as well as curates history for local bars and hotels. His followers get a peek into the past, like photos of Dolly Parton at the Grand Ole Opry, a 1950s Easter Egg Hunt or an 1868 suspension bridge in Nashville.

Leigh Love

Leigh works as a style and travel blogger, blogging consultant, author, and brand manager. In addition to her business endeavors, Leigh is a social butterfly who keeps her 27K Instagram followers in the loop on all of the hottest local events and places on the Nashville scene. Leigh shares new restaurants to try out and her travels outside of the music city. 

Dawn Burns aka thenashvillemom

Dawn is a mother and the author of “This is Nashville.” Dawn writes and posts about her family-friendly lifestyle and travel topics, including the city she loves the most. Dawn shares her favorite brands and travels with her 49K Instagram followers.

Natalie Kennedy

Natalie is a lifestyle blogger in Nashville who shares her love for a healthy lifestyle, fashion finds and life with her two little gals. She has 657K followers on Instagram, and her positive and uplifting personality will keep you coming back for more.

Jen Saviano

With 208K followers, Jen is another Nashville Instagram influencer who shares mom life, recipes and everyday lifestyle. You’ll find Jen all glammed up and sometimes in her pajamas in the kitchen with her child.

Maddie Perry

Maddie is a California native who has moved across the country to Nashville. She has 242K Instagram followers, where she posts about fashion, lifestyle and the occasional sale.

Jasmine Sweet

Jasmine is a busy Nashville mom, wife, model, and marketing professional who somehow finds the time to run an adorable local Airbnb. Jasmine’s 70K Instagram followers get a front-row seat as she unboxes luxury goodies, gives tips to fellow working moms, and spotlights some of her favorite outfits.

Angela Lanter

Angela has 203K subscribers on YouTube where she shares her life, love of fashion and beauty and what she gets up to with her daughter. For dupes of expensive products or unboxings, her followers find something they love in her space.

Jess and Gabriel Conte

Jess and Gabe are two popular social media influencers who have amassed millions of followers on YouTube between their multiple channels. The two have purchased a home in Nashville with their daughter (and second baby on the way.) Jess is originally from Australia, so the family travels back and forth occasionally to spend time with their extended loved ones.  

Chloe Wen

Chloe is a Nashville YouTuber who has 147K subscribers. She’s currently pregnant, so a lot of her content is focused on baby items she’s getting. On her channel, you’ll find vlogs, product reviews and her favorite fashion finds.

Cecily Bauchmann

Cecily is a popular TikTok mom who shares her life with over 2.2M followers. As a pastor’s wife, faith is an integral part of their daily lives. She also shares grocery shopping hauls, travels and her daily vlogs.

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