Audiences care about authenticity and inspiration, not age. In fact, there are plenty of influencers over 60 with something to say and who have built audiences for their compelling content. Take a look at these top senior influencers who are embracing life, shaping fashion, and inspiring others.
11 inspiring influencers over 60
From fitness to fashion to motivation, these influencers over the age of 60 have a lot to offer their social media followers.
Moon Lin
Proving fashion isn’t just for the young, Moon Lin rocks trendy streetwear at the age of 93. When asked how she picks what to wear, the Taiwan native says she simply picks what she likes. Over the last 10 years or so, Moon has grown quite a following on Instagram with more than 97,000 followers. This senior influencer, who sometimes takes pictures from her wheelchair, says dressing up makes her excited for each day.
Baddie Winkle
How can you not follow a 93-year-old whose Instagram tagline is, “Stealing Yo Man Since 1928”? Baddie Winkle, aka Helen Ruth Elam, is a small-town girl from Kentucky, but her personality is anything but small. This ageism-fighter sports funky clothes and supports liberal causes like the legalization of marijuana. In just a few short years, her Instagram following has grown to 3.4 million.
Iris Apfel
Iris Apfel, a 99-year-old self-proclaimed “geriatric starlet,” has an eye for fashion like no other. Known for big glasses, chunky jewelry, and vibrant colors, Iris’ eye for fashion grew alongside her textile and interior design business, which she ran with her husband for 40-plus years. Today, Iris shares fashionable photos, magazine covers, and snaps of her family with her 2 million followers.
Wendy Ida
Closing in on her 70th birthday, Wendy Ida is a California fitness influencer. After leaving an abusive relationship in her 40s, Wendy and her two children moved to the West Coast. As a way to cope with stress, she went to the gym and lost 80 pounds. She entered her first bodybuilding competition at 57. She now shares fitness tips and inspirational quotes with her followers.
Diana Nyad
Swimmer and inspirational influencer Diana Nyad made headlines when she swam from Cuba to Key West at the age of 64. She was an avid swimmer in her 20s, and decided to take it back up in her 60s. She spent 13 hours a day training for the event and failed four times. On her fifth try, she made it, and it took her 52 hours. Now, she’s a public speaker and author.
Irvin Randle
A fashion model and teacher, Irvin Randle’s Instagram stardom started a few years ago and earned him the title, Mr. StealYourGrandma. His flair for fashion inspired him to start the Silverfox Squad. This group of mature men, who encourage others to embrace their own style, recently made an appearance on the “Steve Harvey Show.”
Bonnie Raitt
This Rock & Roll Hall of Famer has toured the world entertaining crowds with songs like “In the Mood” and “Runaway.” At 72, the singer still tours — and looks good doing it. When she’s not behind a microphone, she’s a voting advocate, women’s right activist, and founder of MUSE (Musicians United for Safe Energy).
George Takei
Most known for his role on the OG “Star Trek,” George Takei entertains his Instagram followers with funny quotes, comics, and some political commentary. You’ll be hard pressed to find selfies or snaps of his family, but the 84-year-old actor will share something he’s working on from time to time, like the “I am here” project. He’s an LGBTQ+ activist and a promoter of the arts, too.
Lyn Slater
Lyn Slater is the mastermind behind the fashion blog Accidental Icon. The blog and her Instagram are aimed at mature women who are fun, fit, and fashion-forward. Lyn gives fashion advice to women looking to hone their own classic look without going overboard. She embraces her white hair, loves to accessorize, and wears everything from comfy sweaters to festive outerwear.
Phylicia Rashad
You probably remember Phylicia Rashad for her role as Clare Huxtable in “The Cosby Show,” but she has many credits to her name, which include theater roles. At 73, Phylicia is on the big screen and promoting her most recent movie, “Jingle Jangle.” Phylicia takes to Instagram to chat about acting, directing, and moments with her sister, who is actress Debbie Allen.
Jane Seymour
Actress Jane Seymour held some big roles on big screens, but these days the 70-year-old focuses on being an entrepreneur. Jane has a line of scarves and sells her “Open Heart Collection” of jewelry. She’s also an avid traveler, who shares snaps of her trips to the desert and Ireland with her 218K Instagram followers.
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