Germany is making waves in the fashion world as influencers showcase their favorite brands, connecting with global audiences through modern, stylish ensembles. These German creators excel at blending contemporary fashion with international appeal, attracting fans worldwide while promoting popular clothing lines.
Partnering with German influencers is particularly effective for marketers aiming to connect with European audiences during seasonal campaigns, fashion weeks, or product launches. Their ability to resonate across cultures makes them ideal for reaching diverse demographics in Germany and beyond, driving awareness and engagement for fashion and lifestyle brands.
15 German fashion influencers to follow
Leonie Hanne
Leonie is a German fashion influencer who sets trends and connects with her 4.8 million Instagram followers. Her feed captures her love for luxury brands and features her recent red-carpet experiences.
Stefanie Giesinger
Stefanie is a German model most commonly known for her “Next Top Model” appearance. She has 5.2 million Instagram followers. She shares her recent magazine appearances, stylish streetwear, favorite brands and more.
Anna Maria Damm
Anna is a German fashion and beauty influencer with her own content style on Instagram.She frequently features her modern spin on fashion as she travels with friends and family.
Caroline Daur
Caroline joins the list as one of the world’s top fashion bloggers and influencers. She showcases her stunning looks and fashionable content on Instagram for over 4.6 million followers. Her outfits feature many luxury brands like Schiaparelli.
Julia — xlaeta
Julia encourages her 3.1 million followers to tune into her digital diary on Instagram. The mom-to-be, model and fashionista captures her fashionable lifestyle, recent trends and more.
Dagi Bee
Dagi is a German-born fashion, beauty and lifestyle creator who is also an actress. Her platform shares her outfits with 6.7 million followers. If you’re looking for the perfect outfits for your next trip, Dagi has all the inspiration.
Ischtar Isik
Ischtar founded a lingerie brand and takes to Instagram to share her life and outfits with 1.9 million followers. She often highlights her favorite looks of the season.
Niklas Rueth
Niklas calls himself a “German Fashion Boy” on Instagram as he documents his worldwide travels in style for 734K followers. From Barcelona to Berlin, Niklas highlights his style and features his favorite fashion brands.
Kat Eisenmann — katyironman
Kat is a German beauty and fashion guru in Florida who is passionate about connecting with her 29K Instagram followers through style content. Whether showcasing her favorite brands or capturing her stylish ensembles from recent outings, Kat creates an engaging feed.
Jessica du Plessis
Jessica takes to TikTok to showcase her creativity through fashion with her unique spin on popular trends. She often shares the details of her outfits with her 64.8K followers.
Pinar — pxnargny
Pinar is a German fashionista with a unique Instagram feed. She shares her love for trendy streetwear and chic styles she flaunts worldwide.
Alice — alicemariannebeyer
Alice is all about helping her 56.3K followers on TikTok learn how to create a capsule wardrobe. The German fashion influencer shares her style preferences and affordable pieces.
@alicemariannebeyer There are two things you need to keep in mind when you love simple but classy outfits! 1. It’s all about the quality - you can just wear jeans and a white tee, as long as the quality is great, it will look high end automatically 2. Don’t always try to completely match your accessories to your look - it gets way more interesting if the accessories don’t match in color or even style #classystyle #simpleoutfitideas #howtostyleoutfits #capsulewardrobetips #simpleoutfits #elegantfashion #capsulewardrobe
♬ ooo baby baby - rofty
Charlypia — charly.pia
Charlypia uses her TikTok platform to inspire her fellow fashion lovers. She features her favorite accessories and captures her everyday looks.
@charly.pia Get dressed with me for the day🫶🏻☀️ #getdressed #outfitcheck #fitcheck #ootd #look #style #fashion #charlypia #fyp
♬ Beautiful Minimal Tech House - Yuki Takasaki
Milena — milena_hfn
Milena is the queen of second-hand fashion. She takes to TikTok to showcase the popular pieces she packs for customers and showcases how she styles seasonal pieces.
Stefanie Helen
Stefanie is a Munich girly on TikTok who dives into high-end fashion, travel, lifestyle content and more. She features a variety of brands and highlights her stylish creativity.
@stefaniehelen Ich versuche von jedem Trend wirklich aber nur ein Teil zu kaufen und dann auch eines, was über mehrere seasons hält! 🧸🍂 am Ende wiederholen sich schon super viele Trends jede Jahreszeit 🫶🏻 #tiktokgermany #comeshoppingwithme #fürdichpage #comeshopwithme #massimodutti #zarahaul #mango #minivlog
♬ Autumn Comes - David Gramberg & Mary Lou
Influencers:
Looking to partner with industry-leading brands? Create your free profile today.
Marketers:
The world’s biggest brands trust IZEA’s influencer marketing software and full-service solutions. Find out which solution is right for you.
