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Full disclosure? How brands label their social media influencer marketing Resources

Full disclosure? How brands label their social media influencer marketing

In November, five YouTube videos featuring influencers “Dan and Phil,” were banned by the Advertising Standards Authority in the U.K. for not being clearly labeled as…
IZEA
IZEAJanuary 7, 2015
IZEA Creates Partnership with Meredith Video Studios' 'Better TV' Press Releases

IZEA Creates Partnership with Meredith Video Studios' 'Better TV'

Program Leverages IZEA Exchange To Increase Reach For Advertisers, Creates Opportunities For Fans To Monetize Their Social Following January 7, 2015 – ORLANDO, FL –…
IZEA
IZEAJanuary 7, 2015
IZEA taps artists for cool new tech office Resources

IZEA taps artists for cool new tech office

When Ted Murphy, founder and CEO of IZEA, wanted to make people excited about coming to work, one thing he did was hang a huge…
IZEA
IZEAJanuary 5, 2015
Why social media stars will make big money in 2015 Resources

Why social media stars will make big money in 2015

Anybody that tweets, blogs or has a social media account has the opportunity to make money online, and looking ahead to 2015 it may get…
IZEA
IZEADecember 31, 2014
4 Tools That Make Content Creation A Breeze Resources

4 Tools That Make Content Creation A Breeze

Creating high quality content for a brand takes time and talent. No one knows that better than Amy Fitzgerald, a content marketing writer who helps…
IZEA
IZEADecember 30, 2014
What Marketers Can Learn From The Evolution Of Care Bears & Strawberry Shortcake Resources

What Marketers Can Learn From The Evolution Of Care Bears & Strawberry Shortcake

Every adult remembers getting the toy of their dreams, whether it was a Barbie, Nintendo, Mr. Potato Head, Etch A Sketch or a Care Bear.…
IZEA
IZEADecember 23, 2014
Retailers turn to celebs on social media to boost sales Resources

Retailers turn to celebs on social media to boost sales

To boost sales this holiday season, retailers are turning to celebrities on social media to help with advertising. IZEA CEO Ted Murphy discusses how he…
IZEA
IZEADecember 18, 2014
Want To Improve Audience Retention? Create Brand Videos Resources

Want To Improve Audience Retention? Create Brand Videos

Videos are memorable, no question about it. After all, who doesn’t remember the Gangnam Style video? The catchy tune and matching dance moves made it…
IZEA
IZEADecember 17, 2014
Use Social Media Contests To Bring In User-Generated Content Resources

Use Social Media Contests To Bring In User-Generated Content

Now more than ever, brands are reaping big rewards by hosting social media contests. Contests build buzz, get fans engaged, establish a rapport and –…
IZEA
IZEADecember 9, 2014
Is Going Viral Always a Good Thing? Resources

Is Going Viral Always a Good Thing?

The modern digital world loves buzz words and phrases. Whether it’s “thought leaders” or “growth hacks,” brands and marketers alike toss out these sometimes abstract…
IZEA
IZEADecember 7, 2014
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Guide Sections

  • What is Influencer Marketing
  • The Benefits of Influencer Marketing
  • Influencer Maketing Case Studies
  • Influencer Marketing Gone Wrong
  • Building an In-House Team
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