Resources

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Resources

4 Marketing Trends for an Unbeatable Strategy in 2021

This time last year, marketers were confidently ramping up their 2020 strategies, blissfully unaware of the great shifts to come in the following months. After…

IZEAFebruary 2, 2021

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Gen Z and Influencer Marketing: How To Earn Their Trust

Call them what you want. Whether it’s Generation Z, Gen Z, post-Millennials, iGeneration, zoomers or Centennials, they’re coming into their own. Gen Zers are exploring…

IZEAJanuary 29, 2021

Resources

Brand Storytelling Through Influencer Marketing

Everyone loves a good story. It's why we binge on Netflix and watch an average of an hour and a half of online video a…

IZEAJanuary 28, 2021

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Resident Evil Trends on BrandGraph® After Demoing Upcoming Game

On Jan 21, 2021, Capcom hosted a Resident Evil Showcase for Resident Evil Village. The showcase featured a new trailer and gameplay for the latest…

IZEAJanuary 27, 2021

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How to Launch a Successful Brand Ambassador Program

The consumers of today are craving authenticity from brands more than ever before. In order to grab their attention, businesses are looking to expand their…

IZEAJanuary 25, 2021

two influencers leaning against a wall laughing. One female wearing a green shirt and red pants and one male with glasses wearing a pink shirt and black pants.

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Influencer Collaboration: Best Practices for Communication

The global phenomenon of influencer marketing shows no signs of stopping as companies large and small continue to discover its far-reaching benefits. Far from being…

IZEAJanuary 22, 2021

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Marvel’s WandaVision Trends on BrandGraph® After Premiering on Disney+

On Jan 15, 2021, the first two episodes of WandaVision debuted on Disney+. The show stars Elizabeth Olsen and Paul Bettany who reprise their roles…

IZEAJanuary 20, 2021

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4 TikTok Campaign Fundamentals To Master for Results

TikTok is one of the hottest social media platforms today. In its earlier days, the platform was regarded as the pinnacle for getting in front…

IZEAJanuary 15, 2021

Donald Trump Trends on BrandGraph Supports Storm Capitol

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Donald Trump Trends on BrandGraph® After His Supporters Storm the US Capitol

The first week of 2021 can best be described as a roller coaster ride. Many of us had high hopes for the New Year, especially…

IZEAJanuary 13, 2021

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Resources

Social Media Analytics: Understanding Reach vs. Impressions

When it comes to measuring the success of social media content and gauging the effectiveness of your strategy, you can’t underestimate the importance of analytics.…

IZEAJanuary 11, 2021

Resources

Brand Storytelling Through Influencer Marketing

Resident Evil Trends on BrandGraph® After Demoing Upcoming Game

Marvel’s WandaVision Trends on BrandGraph® After Premiering on Disney+

Donald Trump Trends on BrandGraph® After His Supporters Storm the US Capitol

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