I thought that would get your attention 😉 I am pleased to announce that we have made some changes to the segmentation structure for advertisers. This change won’t effect most of you, but will effect some of you with higher ranking blogs that were just out of reach of the biggest paying Opps. We have decided to do away with the top rung of segmentation for PR and Alexa scores. We have combined that rung with the next lowest rung to more accurately reflect the scores in our system and in the blogosphere in general. Very few blogs reach PR 7 and even less have an Alexa score of less than 2,500 (including our own blog as one user pointed out!).
This change reflects the data we have collected along with advertiser and blogger feedback. This should mean more Opps for higher ranking bloggers and a higher fill rate for Advertisers.
