Wow, you won’t believe how many Posties we have! Will nearly all 70,000 of you please stand up? Yep, you heard right, we’re about to cross that 70,000 mark and we want to make sure everybody coming into the system succeeds with PayPerPost.
So, how do you suppose we hold a class for 70,000 Posties? I know! We hire professional sky-writers to fill the sky with our ToS! No? Well, how about we rent a spot during NBC’s The Office and get the world’s fastest talker to spew out rules, requirements, and tips? No, that won’t work either…
Well, how about we just pack our site with the right kinds of resources in easily accessible areas? Brilliant! As you know, we jump at the chance to better educate users and make sure that using the system is a pleasant experience.
Here are a few helpful links and areas of interest:
Best Practices
Forums
Disclosure Help
Blogger Frequently Asked Questions
Terms of Service
Each of these pages offers valuable information that will help make each Postie a better writer and a more balanced blogger. There are plenty of common issues that nearly every blogger stumbles into while completing PayPerPost entries.
For example, let’s say you just completed a post on a vacation in Tokyo for an Advertiser whose site specializes in inexpensive international flights and the Opp requires site-wide disclosure only. We have seen many bloggers label PayPerPost entries in special ‘Paid,’ ‘PPP,’ ‘Reviews,’ ‘Check it out!,’ ‘MoneyMaker,’-type categories in their blog. If a post is about travel, why not label it under travel?
It’s important to realize that labeling posts is a form of grouping posts with the same subject matter together. So, if a reader clicks on a category labeled something like ‘Check it out!,’ ‘Reviews,’ ‘PPP,’ etc- and sees that all the posts are sponsored, it’s clear you’ve singled those posts out as sponsored.
This is common issue that can easily be avoided and provides benefit for Advertisers, Bloggers, and their readership! I mean, I love to travel and if I were reading your blog, trying to find that post about flights to Tokyo, I’d naturally search in your travel category, not your paid category.
If you have any tips you’d like to share with fellow Posties, please leave a comment!