A major wine brand is looking to work with influencers in 2023 to support the launch of some new, exciting products. Due to the legalities of working within the alcohol space, creators must have a majority audience over the age of 21.

Content will be created for Instagram in-feed and stories, showing evergreen ways to incorporate the wine easily whether you're hosting a dinner party or enjoying a glass of wine after work - this brand wants to be the go-to choice for all consumers.