Matt Cookson is an American YouTube influencer who focuses on creating content that is both fun and helpful. He seeks to provide an affordable solution to viewers by reviewing lower-priced products and equipment. Many of his videos are produced with simple and wallet-friendly gear, such as his camera, mics, mixer, lights, tripods, and Adobe Premiere Pro. He believes that all you really need to create compelling content is a good idea, a phone, and the internet. His channel is a great resource for anyone looking to learn more about creating content while saving money.